If you do a search for paging you will notice Verizon wireless is first advertiser on adwords. They maybe first advertiser but now when you click on site it is very vague and tells you no information about their services including prices and coverage area. Well after doing some research I found they use my paging towers and terminals. So essentially they offer same services to my customers as I offer. So now problem many people see is, Verizon Wireless, they are a huge company making billions a year how can it be possible to compete with them. Well with layout and design of my website including information I offer my customers feel less pushed into purchasing and feel more comfortable. I have stolen many customers from Verizon due to lack of their sites ability to provide correct information.

The purpose of this article is to let you realize even though you may not see a market for a specific item, believe me it is their. Some one is always searching for something. If you do not believe me send me a business idea that you think will never work and I will show you how to make that business take off and become your cash cow.

- Costa Dedes

About The Author

Seeing this from another angle -- think of topics you frequently write about or if a business owner or employee what you need support on from time to time. Start by making a list of those topics and then search to fill list starting with friends and then emanating outward.

What about authors of books you read? Or newspaper stories about local people? Do you belong to any groups? What experts do you know there? Place them on your Expert List. Remember though, key is that you only want to place them on list if you feel comfortable contacting them and know them in some slight way. If not, then you need to take initiative.

The hero in this is that you begin and you feel comfortable enough to ask. Here’s a tip--people want you to ask. They are proud of their expertise, it has taken them years to obtain their knowledge, and they are proud of that. Rightly so.

If you don't know them, pick up phone and introduce yourself. Choose to add one a week to your schedule. Explain why you are calling, what you do, and offer to exchange each other’s contact information. Track date of your contact and other tidbits they've shared. Always ask permission if you can contact them again.

Are you an officer of a group? How about a member of a writer’s group? Host an Expert Party. This could turn into a yearly event. Invite experts relevant to your focus. Start with professors and teachers. Charge a fee to members to pay for expert’s attendance. Invite vendors, however, I suggest keeping event charge-neutral (no selling).

For nonfiction articles, ProfNet (http://www.profnet.com) is an excellent place to find experts to interview. Pass synergy around, create an Expert 100 List, and more importantly stay in touch with them. If they sell their knowledge and you are not a writer be rest assure that if you cross threshold of their f*ree point they will tell you.

Catherine Franz is a Cetified Coach with niches in product development, Internet marketing, nonfiction/marketing writing and eduction. Additional tips: http://www.abundancecenter.com blog: http://abundance.blogs.com