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5) Based on your final core selection, make up some phrases that will serve as your taglines for consideration. Keep them short and use simple, everyday language.
Which of these taglines would you remember best ? :
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"Joe's auto repair shop, lowest-prices and best service" OR "Quality Care For Your Car !"
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"The Best Tax Service Anywhere Around The Town !" OR "Your Tax Experts At Work !"
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"Emergengy ambulance service available 24-hours a day" OR "When Minutes Count!"
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Well, you get idea!
Do some test marketing with your final two or three best taglines. Discover one that works best for you and incoporate it into all of your promotional messages.
Remember, like any of life's endeavors, experience and practice help to improve your skills level. If you want to be a good writer, write a lot !
Best of luck in your promotional efforts !
Larry Johnson, Author (C) 1999-2001, All Rights Reserved.
Copy of article available for reprint at:
mailto:Taglines@freeautobot.com
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Larry Johnson is a webmaster and publisher with several years online experience. His background is in education, radio and TV production. He is nationally published in Home Business Magazine. Each week he publishes the Biz Site Biz Ezine which is now in it's fourth year of publication.