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4.) Create a few different tracking links (that lead to your sales letter) for each ezine you want to submit your ad to. You must be able to decide exactly which ads and more importantly headlines are successful, and where responses are coming from or you will be shooting in dark.
You can use these 2 free services for this : http://www.hyperlinktracker.com/ and http://www.linkcounter.com/ they are both outstanding free services.
5.) Use one and same headline for all your free ezine ad sub- missions and send out your free ezine ads to at least 10 ezines.
There are plenty of free well established ezines which give you free subscriber ads if you join their mailing list. You need publications with at least 1000 subscribers for a decent test of your ad.
6.) Look for ezines with most number of clicks. Only choose most successful ezines. Now send 10 different headlines to be published in next issue and one and same ad copy to these ezines.
7.) By now, you should be familiar with which headlines work and you can change over to paid forms of ezine advertising in knowledge that ad you use with give it your best shot. Order Top Sponsor Ads and Solos in ezines with high circulation 10000 + subscribers.
If you get an acceptable amount of clicks but little sales, try changing your copy in body of ad and maybe your price as well. Is it too cheap or too expensive. Selling cheap don’t work.
You can find out if you :
8.) TEST, TEST and, you guessed it : TEST...!
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Edward Green is the owner and operator of a successful online business. Ed has over 15 years in corporate business operations which include guerrilla marketing skills, customer service and Professional networking capabilities. http://www.lucygreen.com