Ezine Ads

Placing ezine ads is one of most effective form of advertising on Internet today purely because you can advertise/market exactly to your target groups.

But if you don't know which of your headlines, your benefits and your offers are ones that will make you money, you will probably not even be able to get money back that you have to spend on your ezine ads.

8 Easy Steps To More Effective Headlines

To be capable of determining most effective adverts, you need a system. I will show you one system how it can be easily done. Of course, there are literally thousands of different systems that could do task as well. But if you want to analysis without spending too much money, then my way of testing will be an invaluable help for you.

The structure Consists Of 8 Easy Steps :

1.) Write down benefits of your product and contemplate advantages for your target group, not yourself. A bit of brainstorming is required here to see which ones immediately come to mind.

2.) Turn them into a set of 10 different headlines. If you sell an e-book about Dog Training and one of your ebooks benefits is that even first time dog owners can understand how to do it, then tell them about it in headline

e.g. :

"A Step-By-Step Guide Teaches You Everything You Need To Know About Training Your Dog - If You Can Read, You Can Implement A Quick and Easy Dog Training Routine ! "

2. You could up sell to your customers. When they're at your order page, tell them about a few extra related products you have for sale. They could just add it to their original order.

3. Tell your customers if they refer four customers to your web site, they will receive a full rebate of their purchase price. This will turn one sale into three sales.

4. When you sell a product, give your customers option of joining an affiliate program so they can make commissions selling your product. This will multiply sale you just made.

5. Sell reprint/reproduction rights to your products. You could include an ad on or with product for other products you sell. You could make sales for reproduction rights and sales on back end product.