7 Things You Can Do To Weather The Lows Of A Business Cycle

Written by Denise Ryder, Marketing Coach


Continued from page 1

3. Customer Referrals - Go to your current customers and getrepparttar power of referrals working for you. Set up some sort of a contest or special offer for them in exchange for them helping you. Create that win/win - you'll be surprised at how well it will work for you.

4. Advertise - The idea during slow times is NOT to quit your advertising. Unfortunately when times are slow that isrepparttar 144124 first thing that we do. If you have been tracking a particular ad and it isn't pulling then revise it and keep revising until it does pull, but don't pull out all together.

5. Write Articles - You need to get exposure and drum up new business, articles are certainly one of THE most cost effective marketing tools...AND THEY WORK.

6. Joint Ventures - Find a few other eBusiness owners who target similar markets and see if you can build an alliance and do some sort of a joint project together.

7. Off Line Marketing - A biggie and nearly everyone lets this slide. Use cost effective off line marketing strategies to drum up new business. Take in a networking circle atrepparttar 144125 Chamber, place an ad in your town newspaper, do up some flyers and hand them out, coordinate a workshop of some kind. The possibilities are as endless with off line marketing as they are on line.

There you go, seven strategies that you can take a look at and see what you can implement today that will help drum up some new business and weather your business lows.

In all honesty, you should be using all of these tactics throughout repparttar 144126 year, but if for some reason you aren't, well then get cracking!!

Denise Ryder is a Marketing Coach writing from her home office in Northern Ontario (Canada). Hey...are you a do-it yourself marketer? Are you struggling a little? Need just a little help??? Can you imagine how far your business could grow with a Marketing Coach in your pocket??? Take a no cost Test Drive TODAY!! http://www.profitspace.com/coach


If You Build It...They Will Come... But Then What?

Written by Denise Ryder


Continued from page 1

1. Ask to be removed, and if they do, then do it.

2. Sign up.

Second example. You are an artist with an art gallery. (we'll use this site as an example http://www.hayleybanteaux.com). This site is still work in progress, however, this is what she is what she could do. She is actually working on two ways to gather a visitor's email address.

1. She can provide a "Special Viewing List" where people, who provide their email address, will be notified and have access to a "special viewing" of her new piece before galleries or others see it.

2. She can also offer a free Report focusing on how to care for your artwork. Again, forrepparttar price of an email address, a visitor can gain access to this instant Report.

Do you see where I am getting at here? Visitors will NOT always buy onrepparttar 144123 spot and that's ok. As long as you gain an email address and provide them with good quality information, on a consistent basis, you still haverepparttar 144124 potential for a sale...eventually!

Here is a tip about your download. ALWAYS remember It'srepparttar 144125 email address that you want. Don't makerepparttar 144126 mistake that many people make. They offer a free eBook and it is an instant download and they never bothered to get an email address…how do you follow up without an email address?

It's like marketing to a ghost! For your Reports/eCourses, use an Autoresponder. You getrepparttar 144127 email address andrepparttar 144128 Autoresponder will take care ofrepparttar 144129 rest.

Here isrepparttar 144130 one I use:

A1eBiz - http://www.a1ebiz.com/affiliates/t.php?rid=45

For an eBook set up a page that gives a brief overview ofrepparttar 144131 book and have a little email form that capturesrepparttar 144132 address and an Autoresponder message is sent withrepparttar 144133 download link.

See how easy it is??

So, Which are you going to do? Keep goingrepparttar 144134 way you are and leave it to chance that visitors will actually bookmark and come back to your site?

Or… Are you going to focus and maximize your marketing efforts and gear it towards ALL your visitors not just your buyers?

If you want a access to a mini-report each and every week that you can customize, upload and use as your own.. then check out The Marketing Brief (http://www.profitspace.com/brief) or here is a no cost report you can customize and make your own.."Niches The Path to MORE Profits http://www.profitspace.com/niche

Denise Ryder is a Marketing Coach writing from her home office in Northern Ontario (Canada). Hey...are you a do-it yourself marketer? Are you struggling a little? Need just a little help??? Can you imagine how far your business could grow with a Marketing Coach in your pocket??? Take a no cost Test Drive TODAY!! http://www.profitspace.com/coach


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