Continued from page 1
- Visit
following websites
http://www.ezinelocater.com Free Email Newsletter Directory
http://www.ezinesearch.com/search-it/ezine/ Online ezine directory/listings
http://www.ezineannouncer.com/ Online newsletters tools
http://bestezines.com/submit/ Submit your ezine to this guide
Okay, okay! Your newsletter may not need all this promotion, but at
very least make it easy to sign-up on your website. Oh! One other way of promoting your newsletter:
* You SHOULD make your newsletter a great read
This is possibly
most important aspect of publishing a newsletter. Here are a few points to consider - try and make sure you:
o add your personality; o publish on
same date; o stick to a similar format; o re-read and re-read to remove mistakes; o encourage feedback; o have clear objectives and *meet them*; and o enjoy yourself. But if nothing else, just keep it short! :-)
=> EVEN DO IT YOURSELF!
Writing a newsletter is a bit difficult not to do yourself, I admit.
What I mean is that you can find many Perl/CGI scripts that allow you to run a newsletter, including subscribe and unsubscribe functions, from your own site. Subscribe Me Lite, written by CGI Script Center, is probably
best free resource to do this. And you can always do a search at CGI Resources.
(And I use Autoresponse Plus - not free though.)
http://www.siteinteractive.com - Subscribe Me Lite http://www.cgi-resources.com http://www.wise-buys.info/go/autoresponse.html
=> READ MORE...
You can find out more about email publishing from
following excellent resources.
http://www.ezine-universe.com http://www.ezineuniversity.com
=> ONE LAST THING... DON'T FORGET SPAM FILTERS
I originally wrote this article in 2001, when no-one had even heard of
expression spam-filter. Now, to counter
un-relenting spam that we all receive, spam-filters are everywhere.
What does this mean to you,
budding newsletter publisher?
Well, it means that you have to take great care now in what you write in your newsletter. If you don't, your publishing efforts will be wasted as
spam-filters will, wrongly, block your newsletter. And few of your subscribers will read it.
So don't forget
spam filters when you write your newsletter! Do a check to see if you need to change any part of it, first, before you send your mailing out.
You can do a check here - http://www.anyonecansellonline.com/free-spam-check.shtml
--
Writing a newsletter on a regular basis is a great way to keep people returning to your website. There are many tools and resources that show you how. And there are many sites that will publish your newsletter for free (you can even find free content, for goodness sake).
Publish a newsletter and get to know your site visitors - and then let them get to know you! Be original, if you can, and do make sure your ezine gets past
spam-filters.
© Copyright 2001-2004 Steve Nash. All Rights Reserved.

STEVE NASH is the author of the ebook: "3 Super-Tips To Build, Promote And Profit More From Your Website." Download your free copy now! http://www.wise-buys.info/bonus.shtml
HIS BEST TIP? Use Site Build It! to develop a profitable business online! Learn more, here! http://site-buildit.com