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7. Market yourself or business as an expert. Most people have been told throughout their life to trust and respect authoritative figures in society.
8. Train yourself and your employees to be polite to all your customers, even if they're shouting Solve their problem quickly and it may even turn into a sale.
9. Give your visitors a good impression when they first visit your web site. Don't make first thing they see at top of your home page a banner ad.
10. Join online business associations. Most will give you a membership graphic to put on your web site which will give your business extra credibility.
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