This could be articles already run in other ezines, articles to run exclusively in each others' ezines, or articles to be first run in each others' ezines.

You could also post another publisher's article on your site in exchange for her posting your article on her site to gain more new subscribers.

6. Provide an ebook that you've written or that is a compilation of your articles as a bonus for subscribing to your ezine.

Your ebook will not only help you to get more subscribers but can also help you to effectively promote your business, get more traffic to your site, and promote your affiliate programs to your new subscribers.

7. Post testimonials for your ezine on your site. Ask for subscriber feedback within your ezine to garner more of these from your readers.

8. Provide an archive of your past issues on your site.

Your archive will help you to convert more of your visitors into subscribers by showing them what they will get from their subscription to your ezine.

9. Make sample issues available by autoresponder.

Like your archive your sample issues can increase your subscriptions by giving your visitors a look at type of quality articles, tips, and resources your ezine will provide to them.

10. Use your signature file to promote your ezine.

Use your sig file in your day to day emails to your clients, friends, and visitors who email you.

Also use your signature file to get more new subscribers when posting your advice and tips in moderated discussion lists and forums.

5. Submit your ezine to ezine directories.

Your submissions will get your ezine noticed by people interested in topic your ezine covers.

Submitting your ezine to ezine directories can also help you find more advertisers for your ezine and also other publishers who would like to participate in joint ventures with you.

6. Use ezine announcement lists to promote your ezine.

Many ezine announcement lists allow you to post ads for your ezine on a weekly or monthly basis giving you an easy way to successfully promote your ezine on an ongoing basis.

7. Make a sample issue available on your site or by autoresponder.

Your sample issue will increase your subscriptions by providing your visitors with a taste of quality content to be found in your ezine.

8. Use your signature file to promote your ezine.

Add a signature file that promotes your ezine to your outgoing emails and also to your posts to discussion lists or online forums.

9. Purchase advertising in other ezines.

Run your ad in ezines that you enjoy and reach your target audience or search ezine directories for ezines that offer good advertising rates.

Place your ad for at least three issues in a row as repetition will help you get most new subscribers from your ads.

10. Place f~ree ads in other ezines.

Many ezine publishers allow their subscribers to place a f~ree ad on a weekly, monthly or per issue basis as a benefit to subscribing to their publications.

Track your f~ree ads so that you'll know which ad copy produces greatest results and which ezines would be good choices to pay for advertising in or swap ads with.