and link exchanges, classifieds, newsgroups, etc.

7. Build credibility for your business by publishing

an e-zine and writing articles. Your customers and

prospects will see you as an expert and trust you.

8. Answer all your e-mail messages as quickly as

possible. Nothing will loose a sale quicker than not

responding to a prospect in time.

9. Build a professional looking web site even if you

have a small budget. You could use free graphics,

designs, list servers, and other tools offered online.

10. Enter to win awards for your web site. When

you display award graphics on your web site

it will increase your credibility and professionalism.

Quote of Day:

"We must accept finite disappointment, but we must never

lose infinite hope." -- Martin Luther King, Jr.

Here's an alternative view...

Put your 'customer' hat on again. How would you feel if you clicked through to a web site where you discovered that it was devoted to solving your specific problem? How about a web site where it is totally clear that they understand you, know kind of things you are looking for and they actually give a damn about you as a person?

How would you describe your web sites?

Are they product driven or are they customer driven?

Is your copy focused on customers needs or on extracting customers cash?

Do you go out of your way to get to know your customer?

Have you a system in place that allows you to build a relationship with your visitors?

Take some time to visit your own web site - walk in your customers shoes as they travel through ordering process and then look out for things that you could change to demonstrate that you really DO care about your customers.

Then IMPLEMENT those changes!