10 Killer Ways To Multiply Your SalesWritten by Frank Bauer
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selling for you. This is a great way to joint venture with other businesses as it is mutual beneficial for both sides. 7. When you ship out or deliver your product, include a coupon for other related products you sell in package. This will attract them to buy more products from you. Of course you can also include coupon codes in one of your follow-up emails. 8. Send your customers a catalog of add-on products for original product they purchased. This could be upgrades, special services, attachments, etc. If they enjoy your product they will buy extra add-ons. If you create an online catalog for delivery by email (again, this is good for another follow-up email), I recommend to use Adobe Acrobat to create a PDF catalog. This way your customers will be able to read it, no matter what operating system they use on their computer. 9. Sell gift certificates for your products. You'll make sales from purchase of gift certificate, when recipient cashes it in. They could also buy other items from your web site. To do that online, you could simply send customer a personal coupon code, that they can on to lucky person. 10. Send your customers free products with their product package. The freebies should have your ad printed on them. It could be bumper stickers, ball caps, t-shirts etc. This will allow other people to see your ad and order. Online you could give them free versions or trial copies of your other products, together with their paid product. Resources: Follow-up autoresponder system: Add2it AutoRespond Pro http://www.add2it.com/scripts/autorespond-pro.shtml Refer-A-Friend system: Add2it ReferThem Pro http://www.add2it.com/scripts/referthem-pro.shtml -- Frank Bauer is owner of Add2it.com - Scripts & Services for your Web Business and publisher of More4you Newsletter. To see how he can help you, visit: http://add2it.com/about.shtml Reprint rights to this article are granted, as long as it is not modified and resources plus signature remain unchanged. Add2it.com affiliates may use their own affiliate links.
Frank Bauer is the owner of Add2it.com - Scripts & Services for your Web Business and the publisher of the More4you Newsletter. To see how he can help you, visit: http://add2it.com/about.shtml
| | Take the Logo Litmus TestWritten by Maya Sunpongco
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TEST. With variety of promotions and advertising you may conduct, shouldn't your logo look *Good* in black & white (b&w)?! "Shouldn't I think about color for my logo?” and “Why is b&w important?" you may be asking... Great questions! Do you think you'll ever make copies of your marketing materials... isn't it cheaper to make b&w copies at Office Depot (average $0.02-$0.05/each)? Your logo will be on all your future business faxes, too! If you participate in tradeshows, you may have b&w imprinted giveaways because it's more affordable to imprint your logo in b&w than in color. That goes same for print advertising (newspapers, magazines, business journals, etc.). Since your logo will be used in all types of media or a variety of mediums (from posters, t-shirts to mugs and pens), it should be easy to resize (larger or smaller) while keeping quality and crispness of design. Most likely end result of logo designed for you will be available in a vector graphic format (the most popular design tool is Adobe Illustrator which saves your design as a .ai or .eps file) - simply crisp line graphics easily scalable without loss of quality.
With over 100+ websites designed in the past 4 years, Maya Sunpongco is your Chief Imagination Officer for DesignInsomnia.com, in San Diego, CA - an internet/web graphics firm that harnesses the “Power of Design to Communicate.”
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