16 Quick Retail Promotional Ideas To Increase Your Sales Without Discounting

Written by Kris Mills


1. Send out a FREE sample of your product with a special "two for one" offer - this enables your customer to get a first hand experience of your product in action ANDrepparttar "two for one" offer maximises your average transaction value.

2. FREE lessons on make-up, sewing, hair styling, skin care, gardening, building a pergola/deck/retaining wall ..repparttar 127293 list is endless By seeing how to getrepparttar 127294 best use out of your products they're likely to buy a range of accessories and essential items to help them achieverepparttar 127295 results they're looking for.

3. Open day ... this is ideal for gardening centres or hardware stores where they can offer workshops and demonstrations on tasks that are specific torepparttar 127296 needs of their customers landscape design, installing a sprinkler, home handyman tasks, building etc. This is similar torepparttar 127297 'FREE lessons' idea above.

4. Hold joint promotions with other businesses. You can offer their products as FREE gifts when customers purchase at your shop and vice-versa.

5. Free gift with purchase - you could offer a FREE T-shirt valued at $25 with every $50 purchase. The value torepparttar 127298 customer is $25 but your hard cost is a fraction of that amount so it's perceived to be more beneficial than a discount is (inrepparttar 127299 eyes of your customer) and it's much healthier on your bottom line than offering a $25 discount.

6. Buy one get one FREE. (same benefits as above).

7. FREE mystery gift up torepparttar 127300 value of $500 with every purchase over $xx.

8. FREE gift for cash payments over $xx ... instead of payingrepparttar 127301 Banks merchant fees you're rewarding your customers instead. It's costing you no more however it's encouraging your customers to buy from you and therefore will increase your sales volume.

9. Buy now, pay in 12 months time ... encourages customers to spend more than they ordinarily would have if they were payingrepparttar 127302 whole amount now.

7 QUESTIONS YOU MUST ANSWER BEFORE A CUSTOMER WILL BUY

Written by Bob Leduc


Customers buy from you because they expect to get something more valuable to them thanrepparttar money they pay for it. You can assure them of getting that value by answering 7 important questions. Prospective buyers usually don't ask these questions. They may not even think of them. But they won't buy from you until all 7 questions are answered in their mind.

1. EXACTLY WHAT ARE YOU PROPOSING?

Prospects won't buy unless they know exactly what you're offering them. Make your proposition simple and easy to understand.

2. WHAT'S IN IT FOR ME?

Prospective customers don't really care about you or your company. They only care about how they can personally benefit by using your product or service. Tell them what they want to know. Describe in detail how their life will improve when they buy your product or service -- and why it's worthrepparttar 127292 price.

3. HOW FAST CAN I GET IT?

The faster you can deliver your product or servicerepparttar 127293 more sales you'll get. Consider offering an option for overnight delivery if you sell something that cannot be delivered immediately after being purchased. One Internet marketer told me her orders increased almost 30 percent when she addedrepparttar 127294 option for overnight delivery -- even though she chargedrepparttar 127295 additional cost torepparttar 127296 customer.

4. WHAT IF I DON'T LIKE IT?

People are reluctant to riskrepparttar 127297 chance of not getting what they expect after buying your product or service. Offerrepparttar 127298 most liberal guarantee you can afford. An unconditional, money back guarantee will producerepparttar 127299 most sales because it completely eliminates all ofrepparttar 127300 customer's risk. State your guarantee prominently and in detail. Clearly reveal any conditions that apply.

5. WHY SHOULD I BELIEVE YOU?

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