10 Amazing Ways To Jump Start Your SalesWritten by Robert Kleine
Getting customers to purchase is ultimate goal of any sales letter or product sales website. Here are some simple yet effective ways to jump start your sales. 1. Find a strategic business partner. Look for ones that have same objective. You can trade leads, share marketing info, sell package deals, etc. 2. Brand your name and business. You can easily do this by just writing articles and submitting them to e-zines or web sites for republishing. 3. Start an auction on your web site. The type of auction could be related to theme of your site. You'll draw traffic from auctioneers and bidders. 4. Remember to take a little time out of your day or week to brainstorm. New ideas are usually difference between success and failure. 5. Model other successful business or people. I'm not saying out right copy them, but practice some of same habits that have made them successful.
| | The Top 7 Sales BlundersWritten by Kelley Robertson
The Top 7 Sales BlundersWe all make mistakes when selling our product or service. Here are most common mistakes people make. I have to admit I have made many of mistakes listed in this article even though I have been teaching this stuff for almost a decade. I hope you can learn from them. 1.Allowing a prospect to lead sales process. The best way to control sales interaction is to ask questions. This is also best way of learning whether or not your product or service meets needs of your prospect. Quality questions that uncover specific issues, problems, or corporate objectives are essential in helping you establish yourself as an expert. 2.Not completing pre-meeting research. After several weeks of voice mail I finally connected with my prospect and scheduled a meeting. Unfortunately, I entered meeting without first researching company. Instead of presenting a solution to an existing problem, I spent entire meeting learning fundamental information, which to senior executives, is a complete waste of their time. This approach is one of most common mistakes. I have received countless phone calls from sales people hawking their wares and trying to sell me ‘stuff’ I have no need for. As a sole proprietor, I do not need a complex telephone system, additional employees, or an automated payroll system. Invest time learning about your prospect before you call them and before you try to schedule a meeting. 3.Talking too much. Too many sales people talk too much during sales interaction. They espouse about their product, its feature, their service and so on. When I first bought carpet for my home I recall speaking to a sales person who told me how long he had been in business, how smart he was, how good his carpets were, etc. But this dialogue did nothing to convince me that I should buy from him. Instead, I left store thinking that he did not care about my specific needs. A friend of mine is in advertising business and often talks to prospects who initially request a quote for a specific advertising job. Instead of talking at great length about ad agency’s experience and qualifications, he gets potential client talking about her business. By doing this he is able to determine most effective strategy for that prospect. 4.Giving prospect information that is irrelevant. When I worked in corporate world I was subjected to countless presentations where sales person shared information that was completely meaningless to me. I don’t care about your financial backing or who your clients are. Make most of your presentation by telling me how I will benefit from your product or service until I know how your product or service relates to my specific situation.
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