So you followed our advice and went to all work to build your own website, and now it's up and running. You put a hit counter on site, and are dismayed at number of visitors who stop by to visit. Aside from your personal hits when you check activity, there have been few if any others.

You notified everyone in your address book, put up a few FFA ads, paid someone to submit your site to a few search engines, and nothing seemed to generate interest. These are things often heard from website owners that are just starting out. A few years back, I wrote an article titled "I Shot An Arrow Into The Air -It Fell To Earth I Know Not Where."

Some people feel words from this poem by Henry Wadsworth Longfellow make an appropriate strategy for an advertising campaign for their business. They purchase hundreds of thousands of E-mail addresses, and thinking of each as an "arrow shot into air", hope that some will fall to earth and hit a prospective client.

The odds of this generating business for you are "slim to none". In fact, this is called spamming, and many ISP's, who have a zero tolerance for this, may discontinue your service. So forget ads that promise that you will get millions of email addresses for a very low price, and all you have to do is sit back and watch money roll in. Many of these lists are outdated and are so old they have "whiskers".

The majority of email addresses sold are actually harvested from web. Most of people who advertise, don't want to compromise their real email address so they get temporary free ones, and this is what they use in their ads.

Business has changed a great deal over years. We now have computers, internet and because of internet - web pages, email and everything else that comes with it. Our telephone system has changed dramatically with advent of cell phones and voice mail. However, even with all technological advancements traits that make a person successful in business can be traced way back when to our grandfather’s day. So before you decide you want to go into business for yourself, check and see if these traits are part of your make up.

Are you a person who sets goals? Most successful people have always set goals. They started at a very early age. They might have set goal to be best in a certain sport, or in a specific subject in school. Or if they wanted something, and knew that their parents couldn’t afford it, or wouldn’t spend money for something, they earned money themselves. They did this by setting up lemonade stand, mowing lawns for neighbors, or delivering newspapers.

This is same person, who as they got older, developed other goals and worked for them. Maybe they haven’t reached all of their goals, but they have always known what they wanted out of life. They have a vision for their future and they never lose sight of it. They keep revising and setting new goals for themselves. It is incomprehensible to them that everyone doesn’t do same. They wonder how other people can live without striving for certain things.

The next trait is that successful entrepreneur knows their strengths and weaknesses. They also face up to their fears. This means that they don’t let their egos get in way. They know when they need to learn new skills or take other steps to make their business or themselves better. Due to technological advances over years, skills and steps they need to take might be different; but attitude has not. So do you have attitude of a successful business person. To have this attitude you must realize that you are never done with learning process, and you have to welcome any chance to improve your skills and knowledge.

Another trait is that they are always looking for opportunities. They could be in business or just getting started. In either case they know there are opportunities out there waiting for them. They also know that they need to find opportunity that will work for them. Even those already running a business, are still open to possibilities.

Successful people will see opportunities other people miss. They also look at things objectively and ask following questions: 1. Is this really as good as it sounds? 2. Is this something I really want to be doing? 3. Do I have required skills or can I develop them? 4.Will this help me to reach financial goals I have set for myself? 4. What impact will this have on my family?