Here is truth…

Skills and experience within your profession aren’t what gets candidates job. The truth is that there are too many candidates with proper skills and experience to get job, and ONLY one usually gets job.

Companies are looking for more than skills and experience these days. So it’s extremely important that you all your individual characteristics mirror your passion.

So what are other factors that are usually invisible to candidates?

**Self-Awareness** – who are you and where are you going? What are your plans for present and future? How do you know what you want? How do you know that you’re right for this job? Employers want to make sure that you’re not lost.

Title: The Top Five Writing Mistakes Professionals Make Author: Judy Cullins Copyright 2004. All Rights Reserved.

Article URL: www.bookcoaching.com/freearticles/article-132.shtml Article Autoresponder: article-132@bookcoaching.com Author Contact Email: Judy@BookCoaching.com

Category: Writing / Publishing

Format: 65 characters per line Words: 728

Thanks, Judy Cullins, M.A.

P.S. To receive this special report from Judy Cullins, author of 10 eBooks go to: www.bookcoaching.com/reports/DistributeYourSelf-PublishedBook.shtml ============== The Top Five Writing Mistakes Professionals Make Judy Cullins ©2004 All Rights Reserved

Yes, you know your subject. You also need to think about entertaining your audience, and making your book or other writing easy to read. If your writing lacks organization and compelling, vital sentences that convince your readers to keep reading, they will leave your book or Web site immediately. There goes your "word-of-mouth" promotion.

Try my "Check and Correct" for These Top Five Mistakes

1. Stop passive sentence construction.

When you write in passive voice, your writing slides along into long sentences that slow your readers down, even bore them.

Before you put your final stamp of approval on your writing, circle all "is," "was" and other passive verbs like: begin, start to, seems, appears, have, and could. Use your grammar check to count your passives. Aim for 2-4% only.

Correct: "Make sure that your name is included on all your household accounts and investments." "Make" and "is included" --the culprits. Create more clarity with this revision," Include your name on all household accounts and investments to keep your own credit alive after your divorce."

2. Stop all pompous language and phrases.

Well-meaning professionals often use word, "utilize." You see this criminal in resumes, military directives and medical or lawyer documents. "Utilize” not only puts people off because we don't relate to "jargoneze," but because we want simple language. Think of Hemingway who knew that one or two syllable-words work better than longer ones.