You Gotta Have A System

Written by John Colanzi


I'm sure you've read ads telling you how to make a "boat load" of cash overnight. The promoter tells you how much they made sending out their announcement.

The orders started flooding in.

The statements are probably true, butrepparttar promoter has left something out ofrepparttar 121504 equation.

They haven't told you,repparttar 121505 product didn't makerepparttar 121506 profits. Their system did.

Study what any ofrepparttar 121507 "big boys." I guarantee they have a system.

I can tell from reading my email, many marketers are looking inrepparttar 121508 wrong direction.

Here's a typical question.

"I just looked at your program and wondered if you're really making money with it."

They are looking inrepparttar 121509 wrong direction.

Number 1. I don't promote anything I don't make money with.

I don't have time to waste. If something doesn't make money it's taking time and resources away from something that will.

Number 2. The product isn't making me money.

How To Market When Computers and the Internet Aren't Your Thing

Written by Kevin Nunley


So you are still stricken with fear atrepparttar thought of sending an email, posting a website or downloading...well, anything. It doesn't mean you can't successfully market your business.

Not everybody is glued torepparttar 121503 net, popular as that myth may be. There are still plenty of us willing to dirty our hands picking up a non-virtual flyer or flipping through a non-virtual newspaper. We leave our houses and drive cars or walk, reading non-virtual signs and advertisements.

Maybe it wasrepparttar 121504 pile of science fiction books you read as a kid that made you shun a future filled with diabolical gadgets and gizmos. Maybe your computer lab teacher didn't love you enough. Maybe you are simplyrepparttar 121505 kind of person who wants to keep life as uncomplicated as possible.

Whateverrepparttar 121506 reason for your tech-phobia, there is still plenty of time for you old dogs to learn some new tricks. Meanwhile, you'll have to do some marketingrepparttar 121507 old-fashioned way.

There are a gazillion ways to market absolutely free of technology. You see them everywhere you go, in your non-virtual world.

*Flyers, super cheap, super effective--Flyers are one ofrepparttar 121508 oldest forms of marketing. Samuel Adams alertedrepparttar 121509 Patriots torepparttar 121510 Boston Tea Party with flyers, and we all know how effective that was.

Your flyers probably won't make history, but they will get you noticed. One thing I love about flyers is that they give me something to look at when I am waiting in a cafe or lobby.

I also love that flyers are tangible, an attribute that most low-techies appreciate. I can tear off those little phone number slips atrepparttar 121511 bottom and take them with me.

Flyers also provide a venue for human interaction, another thing we low-techies are partial to. Hand people flyers onrepparttar 121512 street and they can ask you questions directly. That gives you an opportunity to sell them on your product or service, right then and there.

When designingrepparttar 121513 layout of your flyer, put a bold, black headline atrepparttar 121514 top that shouts your most important benefit. Use light colored paper. Dark colors tend to make your text difficult to read. Use 14 point type or larger to ensure people don't have to squint to read your flyer.

*Effective Billboards--Cruising downrepparttar 121515 road, People are usually doing anything but paying careful attention to their driving. That is why billboards are such an effective way of reaching potential customers.

Billboards are a great way to target certain routes to work, residential communities, and vacationers on travel routes. Next time you drive to Las Vegas or Reno, noticerepparttar 121516 number of billboards alongrepparttar 121517 route. On a long, straight stretch of highway, drivers have nothing else to look at but your billboard.

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