You might ask "What is viral marketing and why should I give something away for free after I spend weeks to create it?". On another note you probably don't even know how to write an eBook and what to talk about.

First things first. Viral marketing is exactly what name implies. You create a marketing effort that spreads like a virus. No, not kind of virus you fear on your computer. Here's an example.

You are running a home business and you're getting pretty good in attracting new customers, but you're working more and more hours to generate this traffic to your business. Well, there are only 24 hours in a day and there's only so much you can do.

No you have 2 options. Option 1: Hire an employee to help you with your workload or motivate somebody else to promote your product. I don't know about you, but thought alone having employees gives me creeps. If you ever had to deal with employees you know what I'm talking about.

That leaves us with option 2; motivate somebody else to do work for us. How do you do this? Easy, number one question you have to address is "What's in it for me?". If you can give this person something in return for their work you’re off to a good start.

Now here's when eBook thing comes into picture. eBooks and/or software are perfect products to sell or give away from a automated web site. No packing and shipping involved and system takes care of transaction without you doing anything. Don't you love this? I sure do!

We did some research on compared many listings on eBay and to see which sites get most hits. Of course item itself plays an important role. But we have also found that many ebay(TM) sellers try to sell their items with very unprofessional auction listings. There is just some plain black text with white background. Arrrgh!!! We have seen it many times. The answer is simple. Many listings are closing without any bids because they have a lousy design. But auction sites with a professional design are more likely to receive bids. A recent online study has shown that attractive and professional designed internet sites convert better than badly designed sites. It's basically same thing with eBay listings. If it is not in harmony with your eye, people click to another item. Remember, that they are on overage seeing your site for 10-20 seconds. If they like it, they may read it. If not, they'll leave.