Write? Right!

Written by Michael Ambrosio


I gotta tell you . . . writing isrepparttar one thing about being on repparttar 129272 web that I just donít enjoy as much as, say, installing and testing scripts or designing a web site. Writing has always been a chore for me. Those of you who have been subscribers for a while know this byrepparttar 129273 amount of time that goes by between my newsletters ;-).

Even this one Ė Iíve been hemming and hawing for more than a week now just trying to decide on a subject.

It has been said in so many places that to put out a newsletter is easy because ofrepparttar 129274 amount of fr*e content thatís available on repparttar 129275 net. And I suppose thatís true. I could peruserepparttar 129276 net and find articles Ė in fact, I DO. All my newsletters contain an article I have read and particularly enjoy.

But I still feel that itís necessary to contribute something original. There are several reasons for this: Credibility Ė Why would people want to read your newsletter when you donít even contribute to it yourself?

Content Ė If you write your own articles, then you are guaranteed to have fresh content.

Visibility Ė Once you start writing articles, you will get torepparttar 129277 point where you will start to submit them to ezines, article databases, etc. This is a great traffic builder!

Anyone who reads my articles knows Ė I am no writer. Iíll never win any awards. But each one I write gets a little easier. Even a little more fun. You start to realize that you really do have something to say. You even start to believe that what you have to say has an impact on SOME one. That maybe one or two of your readers become inspired through one of your articles. Thatís whererepparttar 129278 rush is for me.

My problem is imagination. Or lack of one, really. I find it hard to come up with an article idea. Even in this day and age of information at your fingertips you still need to sit and brainstorm for ideas. For me this isrepparttar 129279 hardest part of writing. Itís amazing, though, once you have foundrepparttar 129280 subject you want to write about how it will just flow once you start.

Over time I have learned a few tips about preparing your next article or ezine. Some of these tips come fromrepparttar 129281 numerous books I have read onrepparttar 129282 subject Ėrepparttar 129283 rest from personal trial and error.

1. Always carry a small notebook and pencil or pen. This tip I think has helped merepparttar 129284 most. There are times when an idea will pop in to your head, but byrepparttar 129285 time you get home Ė poof! Itís gone. With this handy little tool you can write down your ideas as they come. A small recorder will dorepparttar 129286 same thing.

2. Schedule yourself brainstorming time. You really need to make a conscious effort to brainstorm. If you plan this first, you will find yourself thinking ahead and putting yourself inrepparttar 129287 right frame of mind to do this.

3. Createrepparttar 129288 right environment. It is very important to createrepparttar 129289 best environment for yourself. I prefer shuttingrepparttar 129290 door to my office, with my light snack and bottle of water. I prefer doing this at night, after everyone is in bed. I also enjoy some soothing backround music Ė either easy listening jazz or baroque.

Titles Sell Books

Written by Judy Cullins


Titles Sell Books Judy Cullins © 2003 All Rights Reserved

A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. A shorter title is better than a longer one. Your reader will spend only four seconds onrepparttar cover. While some long titles have succeeded, usuallyrepparttar 129270 shorter,repparttar 129271 better.

A title is part of your book's front cover. Busy buyers including bookstore buyers, wholesalers, distributors and your audiences buy mainly because ofrepparttar 129272 cover. Dan Poynter, author of Writing Nonfiction, says, "The package outside sellsrepparttar 129273 product inside." Make your cover sizzle.

Start with a working title before you write your chapters. Include your topic, your subject and userepparttar 129274 book's benefits in your sub title if possible. Here's your ten tips for titles that sell:

1. Create impact for your title-check out print and radio ad headlines. Check out other authors' titles onrepparttar 129275 bookstore shelves. Your title must compelrepparttar 129276 reader to buy now.

Which title grabs you? Elder Rage or Caregiving for Dad?

2. Include your solution in your title. Does your title sell your solution? Make sure it answersrepparttar 129277 question rather than asks one. For instance, Got Minerals?, or Minerals: The Essential Link to Health. Use positive language instead of negative. For instance, Without Minerals You'll Die can be Minerals: The Essential Link to Health.

3. Make it easy for readers to buy. Readers want a magic pill. They want to follow directions and enjoyrepparttar 129278 benefitsrepparttar 129279 title promises. For example, 1001 Ways to Market Your Books by John Kremer gives at least 1001 ways for authors and publishers to market their books.

4. Expand your title to other books, products, seminars, and services. Make sure that your title will work well withrepparttar 129280 title of your presentations, articles and press releases you'll need to promoterepparttar 129281 book. Such seminars and teleclasses titled "How to Write and Sell Your Book- Fast!" and "Seven Sure- Fire Ways to Publicize your Business" come underrepparttar 129282 umbrella "fast book writing, publishing and promoting."

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