When you build a website, you of course, want people to come to your site. But not only do you want them to visit, you want them to come back, and often!
Most people will not come back unless they have a good reason. This is what you must have on your mind when you are designing and building your website. When you visit a site, take note of what that site has that would make you come back for another visit. Use some of these ideas on your website, but put your own unique style into it.
On your homepage introduce yourself and talk to your visitors. Explain what your site is about and what it can do for them. Put a little personality into your site. That is what will make it unique.
Some things you can incorporate into your website to keep people coming back are:
*Quality Content - A must if you want people to come back to your site. Rather than just showing your products, offer useful, practical information for using products. If you have a site where you sell cleaning products, provide tips and ideas on how and where to use your products and also tips on other aspects of cleaning and maintaining your home.
*Freebies - There are many places you can get freebies such as ebooks, downloads, e-cards, webmaster resources, and more. Choose freebies that relate to your site content. For example, if you have a business resource site you want to provide freebies that will help people with their business. Sites for freebies: