Why every articles-marketing campaign must build an opt-in email list

Written by Christopher Kyalo

I will be totally honest and admit that I started building up an opt-in email list with my first few articles almost by accident.

Afterrepparttar wonderful results I was getting receiving a regular flow of clients from doing what I enjoyed most - writing - I did not see any need for an opt-in email list. Especially in this day and age when most ISP filters will regularly block out most unfamiliar incoming email including email that you want, let alone advertising material from an opt-in list somebody has signed up for in a moment of excitement.

Then for some strange reason, one day, my regular stream of new clients suddenly slowed down to a trickle and then completely dried up. (it happens allrepparttar 135314 time onrepparttar 135315 net, especially if you do not have a high enough number of articles posted, but then almost as suddenly picks up again).

Since I had nothing else to do, I went to my auto responder and sent a short email to my small list of opt-in email addresses. I didn't expect much, expecting only bounces and undeliverable mail notifications. Which I inevitably got a few hours later.

But I was amazed because it was notrepparttar 135316 only thing I got for my efforts. Okay apart fromrepparttar 135317 bounces (they were so many) there were one or two people who asked to be removed from my list as a result of this sudden activity. But there were a number of positive emails, some of which resulted in new business. BINGO, I had discovered something new and valuable.

Actually you should make sure that you use your opt-in list for regular emails and marketing activity, but that isrepparttar 135318 topic of another article, mayberepparttar 135319 next one.

Online businesses have a lot in common withrepparttar 135320 old bricks and mortar enterprises that we have known for a longer time. In fact a good strategy for understanding how to succeed online is to figure outrepparttar 135321 online equivalent of an offline tip that guarantees success.

AdWords Analyzer Review - Pros and Cons

Written by Gerardas Norkus

Adwords Analyzer (http://tinyurl.com/a3o3o) is a remarkable keywords research tool that can save you a bunch of time and help compete inrepparttar pay-per-click market.

If you advertise with Google Adwords, you probably know that when there are less than 8 ads for a particular search term, you can be onrepparttar 135106 front page of Google biddingrepparttar 135107 minimum 5 cents for that phrase.

So, instead of using Overture's Keyword Selector Tool (http://inventory.overture.com) or Google AdWords Keyword Suggestion Tool (https://adwords.google.com/select/main?cmd=KeywordSandbox) to find those lucrative keywords for your pay per click campaigns, and then going to Google or Overture to find how many advertisers compete for your keywords, you could simply fire up Jeff Alderson's Adword Analyzer, punch in a search term you are interested in researching and press a button.

In a matter of minutesrepparttar 135108 results will show you how often that keyword, and a list of related keywords, were searched for, how much competition there is for these keywords andrepparttar 135109 profitability ratio. Neat huh?

You can visit a short Video Tutorial for Ad Word Analyzer and see howrepparttar 135110 program could help you with your PPC campaigns:


Here is a short list ofrepparttar 135111 major pros and cons of Adword Analyzer:


1) If your target market is inrepparttar 135112 USA, you can query for a number of Google Adwords campaigns no matter where you live. For example, I live in Lithuania and unless I userepparttar 135113 software I cannot see how many advertisers compete forrepparttar 135114 USA market.

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