Why Write an eBook?

Written by Michael Rasmussen


support@ebook-marketing-revealed.com BulletProof Marketing, Inc http://www.ebook-marketing-revealed.com

It's not true that everything that has been said has already been written. Since that unfortunate axiom came into use,repparttar whole universe has changed. Technology has changed, ideas have changed, andrepparttar 120743 mindsets of entire nations have changed.

The fact is that this isrepparttar 120744 perfect time to write an ebook. Whatrepparttar 120745 publishing industry needs are people who can tap intorepparttar 120746 world as it is today - innovative thinkers who can makerepparttar 120747 leap intorepparttar 120748 new millennium and figure out how to solve old problems in a new way. Ebooks are a new and powerful tool for original thinkers with fresh ideas to disseminate information torepparttar 120749 millions of people who are struggling to figure out how to do a plethora of different things.

Let's say you already have a brilliant idea, andrepparttar 120750 knowledge to back it up that will enable you to write an exceptional ebook. You may be sitting at your computer staring at a blank screen wondering, "Why? Why should I go through allrepparttar 120751 trouble of writing my ebook when it's so impossible to get anything published these days?

Well, let me assure you that publishing an ebook is entirely different than publishing a book in print. Let's look atrepparttar 120752 specifics of howrepparttar 120753 print and cyber publishing industry differ, andrepparttar 120754 many reasons why you should takerepparttar 120755 plunge and get your fingers tapping across those keyboards!

Submitting a print book to conventional publishing houses or to agents is similar to wearing a hair shirt 24/7. No matter how good your book actually is, or how many critique services and mentor writers have told you that "you've got what it takes," your submitted manuscript keeps coming back to you as if it is a boomerang instead of a valuable mine of information.

Perhaps, in desperation, you've checked out self-publishing and found out just how expensive a venture it can be. Most "vanity presses" require minimal print runs of at least 500 copies, and even that amount will cost you thousands of dollars. Some presses' minimal run starts at 1,000 to 2,000 copies. And that's just forrepparttar 120756 printing and binding. Add in distribution, shipping, and promotional costs and - well, you dorepparttar 120757 math. Even if you wanted to go this route, you may not have that kind of money to risk.

Let's say you already have an Internet business with a quality website and a quality product. An ebook is one ofrepparttar 120758 most powerful ways to promote your business while educating people withrepparttar 120759 knowledge you already possess as a business owner of a specific product or service.

For example, let's say that you've spentrepparttar 120760 last twenty-five years growing and training bonsai trees, and now you're ready to share your knowledge and experience. An ebook isrepparttar 120761 perfect way to reachrepparttar 120762 largest audience of bonsai enthusiasts.

Ebooks will not only promote your business - they will help you make a name for yourself and your company, and establish you as an expert in your field. You may even find that you have enough to say to warrant a series of ebooks. Specific businesses are complicated and often requirerepparttar 120763 different aspects to be divided in order forrepparttar 120764 reader to getrepparttar 120765 full story.

Creating Assets:  Spark Your Thinking with these 16 Comprehensive Questions

Written by Catherine Franz


Creating Assets:  Spark Your Thinking with these 16 Comprehensive Questions

Here are some questions to get your thoughts and cash flow moving that will also keep your product creating aligned and focused.

Find your gold mine in your surroundings by looking at any promotional literature you have created, audio or video tapes you have produced, press releases or articles about or by you, your product catalog or list and even your business card.

1. What isrepparttar one single important subject from your experience or knowledge that you want to tellrepparttar 120742 world about? If you have a list or create a list, which one speaks to yourepparttar 120743 loudest?

2. What are you most frequently surprised about that people ask about in your subject area? Track allrepparttar 120744 questions people are asking -- they are telling you what they are willing to buy. It is usually something so common sense to you that it escapes your radar. Be observant for a month and you will be amazed on what pops up.

3. When you created your list or selectedrepparttar 120745 single important subject, look to narrow down this topic into segments. Can these segments be a product or service on their own? Most ofrepparttar 120746 time it can be.

4. How will you spreadrepparttar 120747 word -- what will be your marketing tool for this subject/segment? Think how buyers want to hear about it (not what's in your comfort level -- that is if you want it to be easy as possible -- however it doesn't have to be). Can this become a profit center for you? If yes, how? What are your ideas and thoughts?

5. What isrepparttar 120748 top thing you want people to know about this subject/segment? Is it a new skill, perspective, attitude, expanding general knowledge, wisdom -- what?

6. Doesrepparttar 120749 information need to be presented in logical order or randomly?

7. What do you want people to do or not to do, change or move during or afterwards with this? How will this benefit them?

8. Who besides this market can benefit from this? Are there any other specific markets that this would apply to? Manufacturers, suppliers, distributors, who?

9. Is there any specific words or language for this topic/subject/segment? If not specific, what words appear more frequently than others? Create a list of keywords that you might search onrepparttar 120750 Internet if you were looking for information on this.

10. Think back to a time when you first learned about this topic/subject/segment. Did you keep any notes or journal entries? Did you receive an aha moment when you learned a principle or key about this? Yes, then write aboutrepparttar 120751 story/aha moment.

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