Why Would Anyone Consider Network Marketing?Bill Dunigan
Extra income, extra income, extra income! Residual income, residual income, residual income! That’s it, plain and simple.
This is a question I’m sure most people have asked. With
proliferation of products being thrust upon us from what seems to be a never-ending stream of marketing empires, what would motivate an individual to even consider network marketing? Certainly it’s not
perceived rejection one feels when a potential customer says no. Nor is it
skepticism about reported incomes. Just what could possibly draw someone to pursue
field of network marketing?
The first and most obvious answer is that there are people who are in sales as a career. Those are
ones who enjoy it and are good at
art of selling anything. They will be attracted to sales whenever they are looking for a new position. Most of us are not comfortable trying to sell to others.
The second type is those who have not chosen sales as an ongoing career but are involved in it on a temporary basis while looking for a position in
field of their choice. The fact is, there are numerous sales positions available at all times and when someone needs work, it is
easiest type to find in a reasonably short time.
Then there is a third category. Here you will find those who probably had no intention or interest in selling. These are
individuals who have chosen to become independent distributors. They become affiliated with a large company that provides them with not only product, but also a myriad of support and assistance. The better
parent company
better
support. In spite of some popular belief, these can often be quite lucrative and beneficial for those individuals who decide to pursue such a path. In order to really be successful in this type of system it is necessary to grasp
concept of marketing an idea and system of ongoing income possibilities tied in with a particular product line as opposed to simply selling a product to someone.
This system has become
chosen format for a great many highly successful companies and has actually helped create numerous millionaires over
years. Today all indications are that it is here to stay and will actually continue to grow even larger. Many people still remain skeptical of it and
claims of high incomes, but
fact is that it really does work. These systems are usually quite simple to implement and anyone could do it. However, in order to succeed one needs to be willing to learn, either have or develop a positive attitude, be serious about it as a business, and probably most of all, be willing to teach and help others succeed. It is a learning and growing process.
The challenge for most individuals is getting past
idea of focusing on product sales and realizing that
real profits are centered around teaching. Yes that’s right, teaching. You see, that is
true basis of network marketing, people helping and teaching other people. Once we are able to grasp that concept everything changes. From this point on it becomes possible to actually build a network of ongoing distribution as well as that illusive residual income. That is
real prize!
In today’s world we have all become well aware of
fact that there is no such thing as a good reliable job, and forget about any benefits. We are all familiar with lay offs, downsizing and corporate failures. If we have not ourselves experienced one of these, we certainly know someone who has. That’s what makes
residual income so vital, because it’s not offered anywhere else, unless you are a recording artist, actor, author, etc. Where else can
average person work on something once and continue to be paid for that effort on and on into
future. This is
crown jewel of
income scale, especially in a time when all of
traditional businesses are cutting back on everyone’s benefits. In fact in many cases, just when you reach
point at which your seniority with a firm entitles you to a few extras, that same firm is looking for any excuse to get rid of you; so much for thanks and loyalty for your years of dedicated service.
Many of
companies utilizing this form of distribution, usually known as network marketing or multi level marketing, have selected this format because it is one of
easiest, most economic, and user friendly systems for introducing a product line to
marketplace. In addition it is a way of developing a solid, consistent, and faithful customer base for life. The distributors marketing their products are operating their own businesses and buying for themselves from themselves and at a discount. This is hard for a competitor to penetrate.
Now that these types of marketing operations have been around for a while, we have seen
good,
bad, and
ugly. Fortunately there have been enough of
good ones to prove
validity of such a system. They have actually produced enough successful results that we can no longer say they are all a scam. Yes, there have been those who were not completely honest and aboveboard. However, they have not stood
test of time or
courts and are no longer around. There have been enough investigations and legal actions taken over
years so that now
cream has risen to
top. People are more sophisticated and savvy now and look a little deeper before jumping into things.
In today’s world where everything has become so much more expensive and everyone is looking for a better way and more income, this form of business venture is quite appealing. Where else can
average person develop a legal business of their own, work from home, with quality products, and step by step guidelines and support for a surprisingly nominal start up fee. Along with this come
normal tax benefits of owning your own business. In addition, you are your own boss, build up you business at your own speed, and decide when to give yourself a raise or time off.