Writing and Submitting Articles is More about Psychology than Writing Skill

I’ve discovered that even when a person understands benefits from writing and submitting articles, there’s seldom a snowball’s chance in h*ll that they’ll do it. Psychologists have a word for it - it’s called resistance.

The mind may know, even agree. But for most people a negative mental loop gets in way of actually writing. People have long-practiced justifications why they can’t write. Writing seems to be filed in same part of brain as high school term papers or things you’d rather avoid. So there’s a major disconnect with article marketing. "I know I should, but..."

It’s like back when you were a kid, and never got around to writing Aunt Sylvia to thank her for ugly sweater. Thoughts about sweater or Aunt Sylvia brought a flicker of guilt - which faded in time. But without creating urge to write long-avoided note. That mentality is alive and well.

Recognize Your Mental Resistance as Self-Defeating

Though I spend more time writing and submitting articles than most, some days it’s a struggle. And numerous conversations with business owners who want to build site traffic show they don’t comprehend value of article marketing either. But acting like issue is writing skill ignores mind games going on.

Even though I’ve written books and articles for pay, first articles I wrote for Internet were horror stories. I’d "sweat bullets" and fiddle with them for weeks.

Finally my son, journalist, said. "Mom, you’re trying to pack everything you know into one article. Stop it! Just give them a sample of what you know that’s helpful and new. Then write another one." Let me offer you same advice. Just start.

Favorite Excuses - Any of them Yours?

In my last article entitled “How to succeed in MLM without really trying” we discussed limiting your recruiting efforts only to those people who have indicated a discontent or an unwanted condition in their life.

Once prospect indicates an unwanted condition, it will be your impulse to pounce all over your prospect and tell them about your great company, your great product and your great compensation plan. You will feel a very strong urge to overwhelm your prospect with all of reasons why your business opportunity is best thing for them to help them solve their problem.

The minute you start “selling” your prospect, you run a VERY high risk of coming across as someone who has been poised and waiting for opportunity to strike. You run risk of losing your credibility and damaging your relationship with your prospect.

So, questions is…what DO you do?

The answer is nothing…let me repeat that…do nothing!

Don’t talk about your business, your product, your company, your opportunity. Don’t utter a single word about your business.

The best thing you can do at this point is to wait. Wait for 24 to 48 hours…THEN you can approach your prospect with a possible solution to their problem.

Why wait? Because waiting will demonstrate to your prospect that you have given some sincere consideration as to weather or not your opportunity is right for them. It shows that you have thought about them, and their unwanted condition. It shows that you are offering a solution to your prospect’s problem rather than just trying to build your own organization.