Why Residual Income Is Smart Money - And Ways You Can Earn It

Written by Marty Foley


Residual income (also called passive, or recurring income) is income that continues to be generated afterrepparttar initial effort has been expended. Compare this to what most of us focus on earning: linear income, which is one-shot compensation or payment inrepparttar 121749 form of a fee, wage, commission or salary.

Linear income is directly proportional torepparttar 121750 number of hours expended (40 hrs. of pay for 40 hrs. of work). One ofrepparttar 121751 great advantages of residual income is that once things are set in motion, you continue making money from your initial efforts, while gaining time to devote to other things... such as generating more streams of residual income!

There are a variety of ways residual income can be earned. Following are some examples.

1) Transferrepparttar 121752 rights to a book you wrote, a software program you created, a gadget you invented, or a song you recorded, to a company that agrees to pay you a percentage of each copy of your work sold inrepparttar 121753 future.

2) Become an actor and draw residual income from each of your movies, TV shows, or commercials, each time they run.

3) Let an oil company drill a well on your property in exchange for a percentage ofrepparttar 121754 revenue.

4) Purchase an office building or other real estate that earns you recurring income through lease or rental payments.

The above ways of earning residual income generally aren't that easy to implement. Following are some that are more attainable forrepparttar 121755 average person:

5) Maintain a savings and investment program that pays you residual income inrepparttar 121756 form of interest or dividends.

6) Market your own products and/or services that lend themselves to repeat sales.

I'm referring to products or services that are regularly used or consumed, and that must be purchased over and over again.

A product or service that you create only once, but sell over and over again, could also be categorized as a form of residual income (although continual effort may be required in marketing it).

Don't have your own product or service that lends itself to repeat sales? Considerrepparttar 121757 next two options for earning residual income...

The 3 Secrets of High Traffic Sites

Written by Mark Joyner


It seems to be in vogue these days to downplayrepparttar importance of web traffic. It's popular (and perfectly valid) to say things like: "Traffic is worthless if you don't turn it into money."

Excellent point, but this assumes that you actually have some traffic to begin with. Each step ofrepparttar 121748 Internet Marketing Process is not just important - it's required for success. So, let's focus today on getting traffic to your site, and remember:

A. Getting traffic to your site is like putting gas in your car. You can have a great engine, but it won't go anywhere withoutrepparttar 121749 gas. Likewise, you can have a perfect sales letter - but without traffic, it's just pretty to look at.

B. The highest traffic sites ofrepparttar 121750 world do not just get a little more traffic thanrepparttar 121751 next guy - they get exponentially more traffic thanrepparttar 121752 next guy. For example, according to Media Metrix, AOL's network weighed in at #1, getting more traffic than any other site inrepparttar 121753 world in April of 2001. Amazon was ranked #10. Both are top ten sites... Andrepparttar 121754 difference? AOL had 89,000,000 visitors that month and Amazon had 19,000,000. That's a whopping difference of 70,000,000 visitors betweenrepparttar 121755 #1 site andrepparttar 121756 #10 site.

Interestingly,repparttar 121757 higher uprepparttar 121758 ranks you go,repparttar 121759 greaterrepparttar 121760 gap between each site.

So, what'srepparttar 121761 difference? Why is it thatrepparttar 121762 better a site gets,repparttar 121763 further behind it leaves its closest competitor? Here are their secrets:

1. They Set Up "Multiple Streams of Traffic"

Back in 1995 I observed an interesting phenomenon. I found thatrepparttar 121764 likelihood of someone responding to your website was highly dependent onrepparttar 121765 path they took to get there.

People may ask you "what isrepparttar 121766 conversion rate of your website," but that is really an irrelevant question. Conversion rates are meaningless unless they take into consideration how someone gets to your website. (Test this yourself and you'll find it to be true.)

So, I coinedrepparttar 121767 phrase "All Clicks are Not Created Equal." For example, traffic from a site recommending your product is more likely to generate a sale than traffic from a site criticizing your product. That's an extreme example, but you getrepparttar 121768 point, right?

When people discover this, their natural tendency is to start getting picky about how they get their traffic. Why waste your time on traffic that won't generate a sale, right?

If you're paying for advertising, this makes perfect sense. However, many people mistakenly throw away traffic from free sources as a result.

High traffic sites never throw away traffic and constantly endeavor to set up new traffic streams.

Let's takerepparttar 121769 worst possible traffic source imaginable: FFA pages. Traffic from FFA ads is extremely sparse. To make matters worse, this traffic is rarelyrepparttar 121770 source of an immediate sale. Very little amounts ofrepparttar 121771 lowest quality traffic inrepparttar 121772 world - yep, I think that qualifies it asrepparttar 121773 worst possible traffic source.

If, however, you have an automated FFA promotion going that doesn't take you any time to maintain and still brings in traffic, should you throw it away?

Maybe not...

I still have in place free automatic traffic building sources that I set up years ago. Much ofrepparttar 121774 traffic that comes from these free sources is of low quality, but hey, I don't lift a finger to get it any more.

Most super-high-traffic sites are constantly working on new ways to bring in traffic - many of which are not very sophisticated at all. Even Yahoo, for example, uses a low-budget "tell a friend" script on their site to encourage people to forward articles to their friends. Does Yahoo care that anyone can do this with a free CGI script? Of course not. It's just one of thousands of traffic sources they've established.

When you read #3 below, you'll realize why "low-quality" traffic may not be so bad after all...

Remember, though, if you're paying for "cheeseburger" traffic, don't pay a steak-and-lobster price. Better: get your cheeseburger traffic for free from as many automated sources as you can.

2. They Use Viral Marketing

"Viral Marketing" wasrepparttar 121775 vogue buzz-phrase of 1999. Several books have been written onrepparttar 121776 subject in hopes of crackingrepparttar 121777 code, but still very few sites are taking advantage of this incredible concept.

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