Why Every Site Needs RSS

Written by Andrew J. Morris

Why Every Site Needs RSS

By Andrew J. Morris

RSS or 'Really Simple Syndication' is not just for Blogs and News sites. Every website can benefit from this newly popular technology. The term 'syndication' is what throws a lot of people offrepparttar track. Syndication is like news articles, isn't it?

Well it can be. But think of it like this. If you had a bricks-and-mortar store and decided to carry a new product line, how would you let people know? You could advertise of course, but a better and free alternative is to send a news release torepparttar 126395 local paper. Their business section may carry your announcement free of charge.

Now back to our cyber-store in virtual space. If you add a new web page, or make substantial changes to existing pages, how do you let your customers (both former and future) know? You can email your former customers, but spam blocking software will prevent half of them from getting your message. And keeping track of mailing lists, unsubscribe requests and address changes is nothing short of a nightmare.

Instead, post a news release using RSS. Interested customers will have their newsreader programs watching for your announcements, and will getrepparttar 126396 news as soon as you send it out. The announcement will include a link torepparttar 126397 new or changed page, and your customer can click on it if they are interested. True, fewer will click through than might read an email from you -- but those who do will arrive at your site in a much more receptive frame of mind. And those email readers still need to click through to your site to see your new page anyhow.

If you make frequent additions or changes to your site you should have your own RSS feed. Check out these sites to learn how to make your own feed:

Making An RSS Feed http://searchenginewatch.com/sereport/article.php/2175271

How To Get Your Web Site Content Syndicated http://www.high-search-engine-ranking.com/How_To_Get_Your_Web_Site_Content_Syndicated.htm

How to Write a Book and Get Published

Written by Craig Lock

Title: How to Write a Book and Get Published (Updated) Author: Craig Lock Web Sites: http://www.bridgeniche.com and http://www.craiglock.com/books.html

Publishing Guidelines: We hope thatrepparttar following article, which is an extract from our online creative writing course (formatted to 65 characters) may be informative and helpful to your e-zine readers, or on your web site. If it helps others "out there" in any way, then we're happy. This article (as with all my articles) may be freely published, electronically or in print. "We share what we know, so that others may grow." * HOW TO WRITE A BOOK AND GET PUBLISHED by Craig Lock

This short extract is from my booklet 'How to Write a Book and Get Published' and is written forrepparttar 126394 "off-line" world of publishing. Although it's a very brief look at this huge subject, I hope these pointers may be helpful to aspiring* authors. * What'srepparttar 126395 definition of an aspiring author? A waiter! * Me write a book! A "pipedream" or possible?

Nothing is impossible, butrepparttar 126396 hardest part is getting an acceptance from a publisher. Hope these tips may be helpful in submitting your manuscript (hardcopy)... PRESENTATION OF YOUR "WORK OF ART": Not how YOU dress, but how you "dress up" your work. Some points to help you: * All text should be double spaced. When I started writing I didn't know what "double space" meant. Come a long way, "Sonny boy"! * one side A4 at least 25mm margin on either side * in black ink. Use a new ribbon. Must remember that one...when I can afford it. * consistent styles regarding bibliographic references should be used * don't use pins or staples. Use a rubber band or a paper clip to avoid inflicting serious injury onrepparttar 126397 editor with a "dangerous weapon" * on your final page writerepparttar 126398 words 'copy ends' * put in an approximate word count (I don't do it). Send your manuscript together, so it arrives onrepparttar 126399 editor's desk as one. Don't send in sections (after writing or checking). Bits and pieces are then more likely to be mislaid (sounds disgusting!). And it happens quite often - misplaced (better word) by publishers, I mean. If you do your work on a word processor using a computer disc (I do), also sendrepparttar 126400 work on paper. That isrepparttar 126401 non-technical term for "software". Not tissue paper please! NB: Keep a COPY of everything. All mail should have a return address. Always send a covering

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