You've polished your sales page over and over again until it's gleaming with benefits. You're getting plenty of traffic. And still - no sales. What's wrong?
It could be
recession (although that's debatable).
With thousands of people losing their jobs each week, consumer confidence (and therefore consumer spending) is down.
But on
other hand, if thousands of people are losing their jobs, there is without doubt a growing army of people out there who are looking to
Internet to make their living.
But let's leave aside
recession, and look at two other reasons you may not be getting sales:
(1) People very rarely buy
first time.
You must have heard
statistics - people have to see your product an average of 7 times before they buy it. When I cast my mind back to
marketing eBooks I've purchased, in each case I saw those books advertised for months - on websites, in newsletters - before I bought them.
So if you want to make a sale, you must find a way to stay in contact with your visitors - and bring them back.
The easiest way to do this is to offer your visitors a free subscription to your newsletter.
Another way is to offer your visitors a free autoresponder course that educates them about
product or service you are offering. Create a series of 5 emails about your service or product and put them on an autoresponder that provides automated follow-up.
Getresponse is a free service that allows you up to 20 follow-ups (you specify
intervals between each message):