A sub-domain is a section of your main web site, set up and reconized as it's own cyber real estate. There is usally no cost or very low cost to set up multiple sub domains on your hosting account. Sub-domains are folders located within a directory of your main site and carry a pre name to your existing domain. Example .. http://www.masteradvertising.com is our main domain name. But we use many sub domain names for our research areas, script testing and growing development areas.
Such as .. http:/ raffic.masteradvertising.com (for our traffic exchange) http://mail.masteradvertising.com (for our members free mail service) http:/ eam.masteradvertising.com (for our admin team members) and so on ...
To best utilize your subdomains, it is important that they all remain on
same theme. Our site pertains to advertising. It would not benifit us to launch a pet store under pets.masteradvertising.com.
Each subdomain can serve as another gateway into your main establishment, for visitors, testing marketing stratagies, and search engines too!
Since creating content for a website takes time, often webmasters simply modify existing text of main site and reuse it on subdomain site. It is important that content is not exactly same and that subdomain does not simply redirect to main site. Otherwise, search engines may not index them and you may even may even get tossed from engines database.
