Almost every Internet marketer who works at a regular job full time, and builds an Internet marketing business part time, dreams of day when they can say goodbye to their day job and become a full time marketer. The carrot of working to your own schedule, having no boss to answer to, not having to commute through stop and go traffic, is always dangling in front of them, spurring them to work long hours building their online business. Indeed, that lifestyle is a big reason many people become Internet marketers in first place. After reaching a certain degree of sustained success, day will come when our marketer is ready to make big leap to full time self employment.

Before doing that, you should make very cautious, comprehensive plans, based on your family circumstances, financial condition, goals, your target market, economy, and life's uncertainties. This is time to face toughest, harshest, coldest reality you can muster. Forget pie in sky dreams, and look at bottom line numbers. Your profits, real and projected, will need to replace your income, so you want to make sure you thoroughly understand and trust what numbers are telling you.

In particular, you will want a strong financial cushion before leaving your day job. You'll need to replace health and life insurance, vacations, and other benefits you may lose, and you'll need money to cover living expenses while continuing to build your business to a higher income level. Fortunately, starting an Internet business doesn't have to be expensive, and since you started part-time, most of expense outlays have probably already been made.

The ABC’s of Cyber-Shop Set Up & Marketing: Affordable, Big League, Cheap!

How do you set up shop online? How about one that’s top-notch, so that you can compete with big guys, yet quick to set up, easy to maintain - - and cheap? And how can you affordably market your shop once it’s ready to go?

Questions like these are often brought to attention of OhioHelp.net, an Ohio-based company specializing in helping businesses worldwide with their marketing, public relations and freelance writing services. Here are some top tips they offer based on their own client projects.

TOP TIPS FROM OHIOHELP.NET

A. To set up shop and focus on these qualities; professional, affordable, easy to maintain (i.e. you can make your own basic edits with HTML code using Notepad or Frontpage, if you already have software), check out templates. Many web hosting companies now offer their own for use when you sign up, like Yahoo! Stores. Or check out cheap packs often available like this 365 pack http://www.presssuccess.com/bookstore/templates .

B. For everything in "A" above, all in one place with even more goodies, check out membership programs like one from Bryan Winters at http://presssuccess.com/PushButton - - Bryan is super and offers site hosting, templates, products with resale rights for backend sales, profit centers, etc. – all with continued support and lots more. No hype.

C. Easily market your site with inexpensive business cards. Make a business card to match your site - -in color, theme, with company / title, etc. and complete contact info. Keep it simple, too. No need for graphics, flashy marketing mottos that could become outdated by time you pass your cards out, etc.