What is Shareware

Written by Dan Housley


What is Shareware?

by Dan Housley

What is Shareware? Shareware is software that you can try before you buy; shareware is a kind of marketing method for software. Software developers post trial versions of their software on websites. Consumers can then downloadrepparttar trial version to their computer and evaluate it. Ifrepparttar 107736 consumer likesrepparttar 107737 software they can purchase it. Shareware is also called try before you buy.

Today almost every big software company including Microsoft, Winzip, and AOL use trial versions or a form of shareware to market their software.

Why is shareware better than any other marketing method? Shareware is a good way to market software. It allows consumers to evaluate an application prior to making a purchase decision. They can easily determine if it meets their business or personal needs, which usually results to a satisfied customer. In addition because shareware companies are often small they can provide personalized service that is not found in larger companies. Shareware also allows for instant gratification, there is no need to wait for a shipment. Consumers can download and userepparttar 107738 software immediately.

Freeware vs. Shareware. As you know shareware is a marketing method for software. Freeware is also a way of marketing software. However, freeware is free sorepparttar 107739 developer does not ever request any money. Shareware is free to distribute but cannot be used for an unlimited amount of time, unlessrepparttar 107740 developer is paid. Freeware can be used an unlimited amount of time and can be freely distributed; payment is not required. Many developers use freeware to draw attention to their shareware applications.

What is software piracy? There are several kinds of software piracy. One kind of software piracy is hacking into software and disablingrepparttar 107741 copy protection. Software pirates then distribute or sell repparttar 107742 hacked software. The developer does not receive any money forrepparttar 107743 softwarerepparttar 107744 hacker distributed. This is an infringement onrepparttar 107745 developer's copyright.

Another technique used by hackers is to illegally obtain a registered copy of software. Pirates purchaserepparttar 107746 software once and use it on multiple computers. Purchasing software with a stolen credit card is another form of software piracy. Unfortunately there are many kinds of software piracy that has slowedrepparttar 107747 industry's growth. In order for developers to continue to develop software and provide supportrepparttar 107748 software needs to be profitable.

PC Doctor Guide 20 How To Make Money From Your Web Site Part 2 Using Google AdSense

Written by Steve Latimer


How to Make Money from Your Website (2) Let's deal now withrepparttar advertisements. How Do I Go About Getting People To Advertise On My Site? Remember that there is no point in anyone advertising on a site that receives no visitors. Content is king in this situation. At its simplest level and if you are running a local site there is nothing to stop you advertising a local service if such a service is willing to pay for it. Taxis, Plumbers and Joiners are a good place to start. You could also consider Estate Agents and other professional services. In these cases you can simply place a text advertisement with a contact telephone number on a web page. Ifrepparttar 107735 advertiser has a web site you can also link to this. Atrepparttar 107736 next level, you could design a graphic or userepparttar 107737 Google Image search to find something appropriate (watch for copyright restrictions). Inserting a link to an advertisers web site from a graphic looks better, catches a visitors eye and will produce better results. Google Adsense Google,repparttar 107738 world's most popular search engine, also sells advertising space both on its own website and on websites belonging to other people. It uses a context sensitive advertising program which it has named Adsense. This means for example, if you have a website on fishingrepparttar 107739 Google ad robot can tell this by looking at your sites content and will then choose appropriate ads to display such as fishing equipment suppliers. These appear in small boxes approx 2cms square. The advertiser pays Google according torepparttar 107740 number of times their ads are clicked on (not merely displayed). Google then paysrepparttar 107741 website owner a proportion of this. I have found thatrepparttar 107742 actual amounts per click vary. Quite how this works is, I suppose, a matter for Google whose own charges must logically speaking also vary. What I will say is thatrepparttar 107743 amounts are not ungenerous - we are not talking 1-cent-a-click here and if you are prepared to work at your website you could build up a fairly reasonable supplementary income. You have to apply torepparttar 107744 Adsense program which you can do so at http://www.google.com/adsense. Google will have a look at your site in order to assess its suitability and quality. In general, they do not accept personal pages or chat sites intorepparttar 107745 AdSense program. However, if a site contains targeted, text-based content that is useful to visitors and/or provides a product or service, they will consider it for participation. Hobby sites and specialist sites may well qualify in this context as they often contain quality information that visitors would find both interesting and useful. If you have a presentable site which looks as if it will receive a reasonable number of visitors then you stand a good chance. Setting up an Adsense account is easy enough. The advertisements are text ads and can be displayed in a variety of styles and colours. You decide which. Google then constructsrepparttar 107746 HTML code which you then copy and paste intorepparttar 107747 main body text of your code. Don't be put off if you are not familiar with HTML. You are not programming here - you are copying and pasting. Oncerepparttar 107748 code is inserted and uploaded to a serverrepparttar 107749 ads will start to appear. Untilrepparttar 107750 Google ad robot has a look at your site and figures out what it is about you will see public service and charity ads for which you will not get paid. You may have to wait an hour or two before seeing 'real' ads. To see how many people have clicked on your ads and how much money you have made you sign into your account onrepparttar 107751 torepparttar 107752 Adsense web pages and viewrepparttar 107753 report. Payments to yourself are made by cheque if your monthly account reaches $100 - Google pays monthly in dollars but your bank will accept a dollar cheque wherever you live with no problem. If your monthly account doesn't reach $100repparttar 107754 amount rolls over torepparttar 107755 next month until it does. Only a small proportion of visitors will click onrepparttar 107756 ads so don't go planning that holiday yet. Google filter out any clicks on your own ads and use pattern analysis to work out if anything underhand is going on. Be assured that Google are much cleverer than any hare-brained scheme you can come up with so don't do it! If you do expect to have your account closed. A few final points: If you use a robot.txt file on your web site then you need to addrepparttar 107757 following 2 lines to it to allowrepparttar 107758 Google ad robot to do its thing:

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