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Selecting A Domain Name That Clicks! by BB Lee (C)2005 mailto:smallbizbits@yahoo.com
(736 Words)
After making decision to join World Wide Web Business Community. Another important step awaits your attention.
You will certainly want to select a Domain Name for your business.
That's right! Your very own Domain Name for your online business.
Selecting right domain name is often a hard task for many new online business owners.
They want a catchy name that will get attention plus deliver paying customers to their website. Unfortunately, many online business owners insist on wrong name. One that is not only improper for their business but also might give potential customers wrong impression.
I've heard of quite a few online business owners naming their new business after a family pet, a child, or significant other. Not necessarily in that order! But, alas, that "catchy" name might make it difficult for potential customers to find your website or you might attract wrong crowd.
And speaking on wrong crowd... "I guess you've heard joke about elderly woman who hooked impressive rugs for a living and decided to start a website called hookers.com. Well, she received many hits to her website from many disappointed lecherous male surfers, so story goes."
Before deciding proper Domain Name let's cover a few basics:
What's A Domain Name? In basic terms a domain name is your business name on World Wide Web. This is how customers will find your website. The domain will show your location and whether your website is commercial (com) organizational (org) educational(edu) governmental(gov) or any one of several other suffixes.
How Might A Domain Reflect Your Business? If you repair cars, your domain might be: -www.autorepairs.com -www.Qualityautorepairs.com
If you design websites a good domain might be: -www.Qualitywebdesigners.com -www.cheapwebdesigns.com
If you sell house plants a good domain name might be: www.houseplantsforyou.com www.houseplants.com
If you repair computers a good domain name might be: www.computerservice.com www.computer-repair.com
By reflecting exactly what your business concerns it will be easier for potential customers to find your website even if they don't know exact URL (Universal Resource Locator) They might simply go to a search engine like Google.com and type kind of business they are looking for. Suppose you own a home based computer repair service on Internet. A potential customer types "computer repair" on google...and up pops your website! They visit your website. Contact you about your repair services. Cool...huh?