By John Stafford

So you run an ezine and you don't want it to die, that's a good sign. Today I'm going to tell you 3 ways to keep your ezine from becoming an unread, unmarked grave in newest internet graveyard.

Personalize, You must stand out from crowd

There are 330,000+ ezines on net right now. Alot of these are marketing in nature. So if you want to get read, best way to do it is to put a little bit of yourself into your ezine.

Don't be afraid to tell them a few personal details or how you're feeling at given moment. This could be as simple as a small editorial section at start of every issue.

Try and write your own content some of time

It's okay to use other peoples articles in your newsletter. You can't be an expert in everything all of time. To separate yourself from clones though, every once in a while write your own issue and treat your subscribers to something you've learned that can benefit them.

This year I've been reading numerous books on topic. Here are my three favorites:

"Seed Money In Action" has stood test of time. This forty year old little booklet has gone through 53 editions, sold 1,000,000 copies, and caused 40,000 people to write authors and praise it.

The basic message is that as you give, you will receive ten-fold in return. This ancient secret helped create millionaires and billionaires throughout time, and still works today.

There's a catch, of course. You have a give with a mind-set of non-judgmental expectation. When you do, you're in flow. Most people who are broke are practicing scarcity principle, not seed money principle.

Most people who are having money problems would never even think of giving money away, let alone think of proper way to think AS they give money away. Yet that's secret prosperity in this famous booklet.

Then there's "The Millionaire's Mind" by two authors in a country I never heard of before last year. Two Slovenian authors wrote a book that sold out within 15 days in their country. When they came to me, I was skeptical. When I read book, I was amazed. Here's a complete course on how to think like a wealthy person. Long, detailed, practical, and eye-opening, it continues to blow me away.

Do you want to know what happened in first few hours after I announced release of book?

* A German businessman contacted us wanting to start selling this e-book in Germany and building his own website just to promote it to his audience.

* An Indian businessman contacted us wanting to find ways of marketing this e-book in India, and also said: "I got so excited that I decided to mail you right away since I feel this book can help millions here in INDIA."

* A Scandinavian author agent contacted us wanting to translate and publish book in print and electronic formats in Norway.

* 15 people contacted us immediately wanting to sell this e-book through their websites and e-zines.