Just whisper words “network marketing” and you’re bound to get an emotional response from your listeners.
Many people are still saddled with antiquated ideas of how old multilevel companies were run in 60’s and 70’s. Remember? Those days when cars had to give way to products stockpiled in your garage and family and friends were suddenly afraid to visit you.
But industry has grown past that caterpillar stage.
Added to this misconception is a common fear of failure. There are many people who in their quest for a home-based business opportunity try network marketing and fail at it. Without questioning why, they have just avoided industry ever since. Having ‘survived’ industry for over 15 years I’ll like to share with you my #1 secret for making it big … really BIG in network marketing.
The secret is choosing a team with an experienced coach who will teach, guide and motivate you towards success.
Of course there are other factors such as financial backing of company, timing, compensation plan and marketing a consumable product. But if you are not properly trained and motivated during those early months you are almost doomed to failure.
Just think about it, every professional business person or athlete has a coach. Why should it be different in network marketing? I wouldn’t have survived as a network marketer if it wasn’t for gifted leaders that I was privileged to work under and to learn from.
There are many business owners who will invest over $50,000 in a franchise and still pay a business consultant a 5-figure retainer for advice so that their business succeeds. In network marketing, you can start your business for less than $500 and literally choose coach or leader who will train you for FREE! Of course this will involve doing a little background check on team leader you choose to work with but it’s time well spent.
Here are a few pointers that will help you when seeking out ‘correct’ coach:
1. Make sure that he or she has a proven track record.
Just as cream always floats to top of milk so a gifted leader will also prove his or her worth in results produced. Generally speaking, you will not rise higher than your leader, so know how high you want to reach and find a coach who can get you there.
2. Go with someone who has been in industry for many years.
Gaze up into night sky and you’ll see an occasional shooting star. It burns bright and then disappears. This may be exciting to watch but only for a short moment. You want a leader who will be like northern star—bright and steady. Those who are successful network marketers are people who stay for long haul. Many people give up too quickly and never reap harvest.