Website Promotion – Need Inspiration to Write Articles? Check Your Stats!

Written by Charles Essmeier

One ofrepparttar best ways to promote a Website inexpensively is to write articles about your Website’s topic and submit them to “free content” sites. These sites are easily found; just type “submit free content” into your favorite search engine. Each article you write will have a “resource box” that includes your name, a brief bio and a link to your own site. These articles are shared with other Website owners to publish them, and soon, your name and links to your site will propagate throughoutrepparttar 143240 Web. The system works well, since search engines respect incoming links to Websites as indicators thatrepparttar 143241 site is important. The more links you have to your site,repparttar 143242 more highlyrepparttar 143243 search engines regard your site. Many authors realize that writing articles will generate links, but most write a few articles and then give up. The reasons vary, but most authors will probably say that it simply becomes tedious to spend time writing articles without direct compensation, only to give them away withrepparttar 143244 faint hope that Website traffic will come about as a result ofrepparttar 143245 work. It is indeed difficult to maintainrepparttar 143246 discipline to continue writing articles day in and day out, but there is one thing that motivates me on a daily basis – readily observable statistics that show that writing articles is generating traffic for my sites.

There are several easy ways to check if publishing articles is generating incoming links and traffic. One way is to go to Google and type in “link:” (without quotes.) Google will return a list of sites that contain links to your own site. Usually, these links will come from your published articles, and you can browse through them to see how your

Are You Losing Sales Because of These 4 Simple Website Mistakes?

Written by Kathryn O'Neill

Losing website sales and traffic is sometimes simply a case of web usablity - your website just isn't clear to your visitors. By fixing these simple mistakes, you'll easily increase your conversion rate and make more online sales.

Mistake #1: No Clear Web Navigation System

Is there a clear navigation system of links both atrepparttar top and bottom of each of your web pages?

Does your visitor scroll down torepparttar 143239 bottom of a web page only to find one or (even worse) NO links there? Do they have to scroll allrepparttar 143240 way up torepparttar 143241 top ofrepparttar 143242 web page to continue browsing your website?

Guess what - your customer is out of there. So many websites make this mistake and needlessly lose traffic.

Another mistake websites make is puttingrepparttar 143243 navigation system in an out-of-the-way place that makes it difficult forrepparttar 143244 user to find. Maybe it blends in withrepparttar 143245 background. Mayberepparttar 143246 font is so small, visitors easily miss it.

Don't assume your visitors are web savvy or automatically know where to look to navigate your website. Make it easy for them by having a clear, easy to find navigation system. They'll stay on your website longer, which increasesrepparttar 143247 chance that you'll makerepparttar 143248 sale.

Mistake #2: Ignoringrepparttar 143249 WIIFM Principle (What's In It For Me?)

Doesrepparttar 143250 home page state clearly and concisely what your website can do for your visitor?

Forget about telling your visitor how wonderful you are, how much experience your company has, how many years you've been around or how many awards you've won.

They don't care. They want to know what you can do for them - and they want to know it now. Inrepparttar 143251 fast-paced, hectic world that isrepparttar 143252 Internet, you have about 3-5 seconds to convince your visitor that your website is worth their time. That's it (and that's being generous).

Your website should have one clear statement - in an easy-to-find place - about exactly what you can do for your customer. It should staterepparttar 143253 major benefit of doing business with you orrepparttar 143254 major benefit of your product. Your web visitors shouldn't have any questions about your site's purpose after reading that statement.

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