Directories & Google By Clare Lawrence 15th August 2004 Can listings in directories help my rank on Google?
Google leading search engine considers several actors in its ranking algorithm, firstly it considers text content of a sites web pages and decides what theme it belongs to.
Next it looks at number of links inbound to each page, particularly important are links from related themed web pages.
So a web page about domain names, using key phrase domain name registration with lots of links inbound from related sites such as other domain registration will do well.
A sites content rank will depend on its rating compared to other competitive websites. Greater relevancy and linkage brining a better ranking.