There is a certain credit card company that is famous for slogan "We're Everywhere You Want To Be!"That is a darn good slogan for Power Linkers, because it hits nail on head. When you are marketing anything, of course your best bet is to reach every possible customer for your product with your message, right?
But if you are not a big multi-national corporation with millions of dollars to spend on flashy advertising, what are you going to do?
MORE... Well, internet is where little guys have had equal footing with big corporations from beginning. Remember big tech company crash when thousands of over-financed upstart internet companies went way of dodo? Who could forget that, right?
Those guys thought they could dominate on OUR turf if they threw money at problem like they do in offline world of television, radio, magazines, and newspapers. And experiment failed miserably. Only a few companies got through that fiasco, but not without some deep scars.
All while, people like me were watching and learning. And I realized then and there that battle for monster profits on web was going to be waged guerilla fashion.
Low budget, no budget, less money and more creativity involved, better! And that is how Power Linking was born. And that's why Power Linkers are "..everywhere you want to be."
If you put science of linking to use in a massive, systematic way, by studying your potential customers' habits and using this knowledge to be "everywhere they surf," you cannot help but blow your competition out of water.
There are billions of web pages on net. There are fewer super-high traffic places on net, but still a pretty mind-boggling amount. How many of them are you on?
How many sites with over 1 million visitors a month link to your website? Did you even think that was possible until I asked question?
How well do you know your customers and their surfing habits? If you sell horse blankets and many of your potential customers surf Number 1 horse lovers site online, what can you do to get exposure for your site there?
And if you say "Spend money on advertising" I am going to ask you to re-read what you just read above!
Get it out of your head completely, right now and for good, that you have to have money to make money. That you have to make a huge investment in hard cash to get exposure your site needs. That point could not have been made clearer by tech crash!
And when you don't have money to lose on mistakes already laid out before you on a silver platter, it is a cardinal sin to spend a DIME on advertising!
Power Linkers show up everywhere our customers go. At least, that is goal. On your way to showing up absolutely everywhere your potential market will see you, you will become a millionaire. That's a flat fact. So I doubt many people get to test theory to it's absolute end.