Walk that walk then talk that talk...speaking to promote your work at home businessWritten by Daviyd Peterson
Walk that walk then talk that talk...speaking to promote your work at home businessNow I know that most stay at home mom's, work at home business owners and even SMB owners might think there is no way in heck you got time to run a business, work out of your home, keep a home clean and then find time to do free public speaking in front of a group of people. I can already read  emails questioning my sanity and if I took my medication today - maybe. Free public speaking. Actually this article is not for all stay at home moms, work at home business owners and SMB owners...if your comfortable. Free public speaking takes preparation. If your not comfortable, then read on and hold on tight. If you would one day like to sit in a real corner office on 3rd floor of building and 3rd floor could still be on top of your home...read on. This is about a tool that can be used to promote your business and general idea of promoting your business is too attract more clients, get more people knocking on your door and calling you on phone instead of vice versa. Public speaking in DFW to promote your work at home business can do just that...read on. Please, please number ONE rule in public speaking in DFW metroplex is be prepared! When you are in front of a business group a speech for this particular audience, charities a new speech for their audience, networking organizations - different speech. You need to have a speech catered to your audience or they may not know what in heck you are talking about and you will not get invited again.
| | Making The Transition From Classic Marketing To Virtual Marketing For Artists.Written by Joel Balfour
So you have art you want to sell? Why not market it online? Here are a few tips on how you should proceed. You first step to creating a website should be to have cleanest pictures you can of your art. Try using a high-resolution digital camera if possible, if not then you may want to shoot it on film, and scan it with a high-end scanner. Classic film at this point still has a higher resolution than large format digital, but digitization process could “cheapen” your end product. It’s your choice as a publisher. If you are looking into making film samples, or audio material as demos, then what you would want to do, is to render your files in smallest format possible, for film I would recommend “multimedia-small 15 frames/second” as your render option, and for MP3’s I would use lowest quality possible, as to take into consideration those with Low-end computers or slower internet connections. Make your product as accessible as possible. You never know who’s looking, and from where. You should consult with your web-designer or your search engine optimization company so that your website can be search engine optimized. The reasoning behind this, is that once you put all this work into digitizing your media, you want your website to be seen. If you aren’t familiar with web design, I would advise hiring an art friendly web designer to help you out with creating website. S/He can deal with technical aspects of creation while you worry about design. I cannot stress enough necessity of using an HTML editor that is search optimization friendly. Not so much for actual design of website, but for everything that goes on behind scenes. When you’re creating a website, there are two aspects to take into consideration. What viewer is seeing, and how website relates to search engines. Although I believe what viewer is seeing is entirely in hands of designer, and owner… how website relates to search engines is where SEO comes in.
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