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Viral Traffic Techniques - Multiple streams of Traffic: PART III
Viral traffic is simplest way to get increased traffic flow to your site and your affiliate programs. Once you get it kick-started, amount of traffic that viral marketing methods can produce is quite staggering. Two of more common (and more successful) methods are give-aways and affiliate programs.
Give-aways are an incredibly effective way to drive traffic to your sites. The most common form of give-away are ebooks. Essentially what you do is create an ebook with links back to your site (or affiliate programs), and give it away to people. The goal is for them to in turn give it away to others and so on.
I'm sure you can see that what we are talking about is age old pyramid. Give it away to 3 who in turn give it to 3 who give it to 3 more and suddenly you have a HUGE impact. Of course there are pitfalls to any pyramid scheme - in this case, main problem is making people give it away.
There is no way to 'make' someone give your freebie away, however, you can do some things to make it more likely. The most important thing to do is be sure that your give-aways are useful and have actual value. If you give away a product that is nothing more than a bunch of links to your affiliate programs, nobody else will give it away - there is no value in it. However if you create a useful product that gives reader some real benefit, they will be inclined to give it away themselves.
There are two ways to ensure value and benefit in your give-aways. 1) use real, useful content or a product that provides useful and unique value. 2) make it brandable - in essence, let people put their own information in book/product when they continue to give it away. Many ebook compilers come with a little bit of software that lets users 'brand' product with their own information. If you are thinking that this defeats purpose of giving away products, it doesn't. It simply means that you must be more subtle in your approach.
For example, you make sure splash page of your ebook/giveaway clearly identifies your homepage as source of book. You can make only 1/2 (or 3/4) of links brandable within book, include a footer on every page, an opt-in sign-up form on 'last page' of book for your email list etc. Above all, make it valuable.
If you still think it isn't possible, just take a look at what Jimmy D. Brown has done. He is widely known as one of most successful money makers on net. In a recent interview Jimmy, he revealed that he has NOT ADVERTISED ONCE in over 2 years. He gets all his traffic by giving away brandable ebooks.
Affiliate programs
Another phenomenal method of generating viral traffic and sales is through affiliate programs. In this case, your own affiliate program for your own products. Again, quality and value are key. If you have a cruddy product with a 1% payout, nobody will be interested. Create a reasonable product that offers good value and reasonably unique content (information or service), and you will have a winner.
Creating a product isn't all that hard. It does require a little work of course, but creating a useful ebook, for example, is well within grasp of most people. The key to making it work is to choose a topic that interests you, and about which you have some knowledge and experience. A little searching on net, a couple of evenings typing and a 10-20 page ebook is very manageable. Keep in mind that length is not that important. Valuable content is. 100 pages of garbage is just that garbage. 10 pages of useful, valuable content is golden.
