A virus spreads and infects people through human interaction. This is exactly what viral marketing, a popular and powerful type of web promotion, does: It is an online technique that encourages people to spread to others
message about your e-business, mostly by word-of-mouth. The technique creates either a potentially large base of prospects from your existing lists, or a new database of prospects for you.
VIRAL TOOLS! The basic tools of viral marketing are those free marketing reports and ebooks you distribute online to promote your business. One of most powerful words in marketing is word FREE. Hence, one way you can put viral marketing into action is to make good use of tools that don't take much time to create and can be given away for free.
Other viral marketing tools are your email signatures, free bonus on purchasing an item, and free products that are spread around with your information attached. These are not only tools available for you, but they will give you an idea on how to get started with your own viral marketing tool.
GET STARTED! Start a successful viral marketing campaign by making your own free give-aways.
Write an ebook or a free report on a topic you are very familiar with. If you can't really write, get someone to write for you. Trust me, it will pay off in end. If you're good at programming, why don't you write a small and simple but useful program to spread around?
Here's where your viral strategy lies: attach your company logo product description, online link, and contact information on your free ebooks or free programs. Hopefully, producing these tools will not cost you anything, or little at all. Request people to leave their e-mail address and allow you a one-time mailing if they want your free program. Contact them with your real product information later. They will already know you by your free product and will trust you, so it will make selling much easier. Ask them to tell others about your exciting free give-away if they find it useful.
