Video Email…the new way to communicate.Written by Terry Till
The Internet is now a thriving means of communication and for everyone around globe to receive most up to date information at click of a mouse button. Sending an email is now accepted as quickest and easiest way to converse with your friends and family or business acquaintances and everyday millions of emails are sent worldwide. However, as in all aspects of life today even this form of communication is fast becoming “old hat” system and new kid on block is now high streaming video email. Basically video emailing gives you opportunity to still email at lightning speed to your friends, family and business acquaintances but now allows you to include a high quality video message. Although this concept has been available for a short time this form of communicating usually involved high cost software and need to include large file attachments within your email thus making it generally prohibitive to mass audiences. Thankfully even this has now been improved by considerable measures and a leader in this field is Myvideotalk who have solved this problem and have made software available to all at remarkably low cost. Even more impressive and of great importance, Myvideotalk have developed a system that allows you to send high quality streaming videos without need for large file attachments or complicated operating software.
Should I Use Pop-Up Ads?Written by Ronald Vyhmeister
Web advertising has taken many forms, including those that appear within Web page as an in-line graphic, as well as those that "pop up" (over) or "pop under" a browsing window. If you are considering use of pop ups on your website as an advertising method, this article provides some points you should consider.
Some studies have reported that consumers despise these intrusive and annoying advertisements and even feel "violated" and "molested" by their presence. Online consumers are goal-oriented and perceive online advertisements to be even more intrusive than those in other media. Further, online consumers develop negative attitudes towards advertisements which then lead them to develop intentions to not return to site.
An important goal of website designers is that users will retain content to promote subsequent visits and/or referrals to other potential visitors. Ads compete for attention and raise cognitive effort, whether reading or avoiding them, interfering with use of site and reducing likelihood of retaining site's content. The more mental energy extended to non-website material, less retention of website content can be expected.
Research has shown that interruptions have a negative impact on emotion and well-being, and lead to increases in effort expenditures. Although any advertisement can be classified as an interruption, one that requires a user action to remove it, like a pop-up ad, will cause an increased expenditure of effort, reducing retention of website content. Because an in-line ad requires less interruption and mental energy than a pop-up ad, we expect higher website retention levels in those subjects receiving in-line ads as compared to pop-up ads.