Veterinary Marketing Technology Sold by TR Cutler, Inc.Written by Thomas Cutler
TR Cutler, Inc., nation’s largest manufacturing PR and marketing firm, has sold Veterinary Practice Marketing Division. Thomas R. Cutler, President & CEO of TR Cutler, Inc. (www.trcutlerinc.com) said that, “After serving 595 veterinary practices over past three years, we decided to accept offer of a European Veterinary Marketing Consortium based in Regensburg, Germany. We will still provide veterinary practice marketing consulting services; proprietary variable marketing data technology was core of what new buyer has acquired. Per terms of agreement we cannot disclose buyer.”Cutler’s technology provided average veterinary practice to grow 212% in just twelve months. Cutler, who is author of Manufacturer’s Public Relations and Media Guide, as well as founder of Manufacturing Media Consortium (of 2000 journalists writing about trends in manufacturing sector), plans to develop a new affinity program for Manufacturing Associations in Q3 2005.
| | Leasing with New Two-Tier Pricing Structure Makes E-Z-MRP Leading Manufacturing Software for Small ManufacturersWritten by Rocky Smolin
E-Z-MRP, leading manufacturing software system for small manufacturers, announced effective April 15th, there will be a new pricing and product structure. According to Rocky Smolin, founder of Beach Access Software, makers of E-Z-MRP, “We see a distinction between those small manufacturers with less than five hundred parts in material resource planning, and those with a need for unlimited part numbers.”Smolin noted that some manufacturers will start with under 500 parts version of E-Z-MRP, priced at $2995, and grow into new unlimited version, priced at $9800. Beach Access Software credits $2995 for customers who later choose to upgrade. Other small manufacturers who presently have more than five hundred part will start right away with E-Z-MRP Unlimited version. To accommodate new pricing structure E-Z-MRP offers a Leasing program that ensure a rapid Return-on-Investment. • Lease E-Z-MRP with two full years of support for just $169.96 per month. • Lease E-Z-MRP Unlimited with two full years of support for just $495.00 per month. For more information visit company’s web site: http://www.e-z-mrp.com, or call 858-259-4334. Small manufacturers with more than one hundred parts can no longer manage manufacturing process on an Excel spreadsheet. Since more than 84% of all manufacturers have less than fifty employees, there is a remarkable opportunity for cost-effective manufacturing systems like E-Z-MRP. Despite extensive media coverage regarding ERP (Enterprise Resource Planning), in most cases these small manufacturers do not require all functionality offered, nor can many afford price point.
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