Valuable Tips for Catalog PrintingWritten by Maricon Williams
Basic knowledge is a vital factor to save you money and avoid delays in your printing needs. So to give you this familiarity with basic information and to keep you away from printing dilemmas, here are some valuable tips that you should consider.Let us start with press types and their distinctions. A web press, which is specifically designed to print rolls of paper, can print extensively faster than a sheet fed press. On other hand, intricacy of web press means more effort to setup and run. If your catalog or book can meet certain minimums of quantity and page count, along with using paper formats available in web form, you can take advantage of savings faster web press allows. In general, catalogs of 16 printed in a quantity of as low as 5,000 will be cost-effective on a web press. With regards to page count, if you can finesse your page count to increments of 32 pages for standard format (8-3/8" x 10-7/8") or 64 for digest format (5-3/8" x 8-3/8") you can save substantial cost by printing on an eight-unit web press which is competent of running two webs simultaneously. It means that labor time will be slashed to 50%. Standard four- to six-unit web presses can only print single webs or 16 pages in standard format. You must use 60# or lighter basis weight stock for utmost efficiency. In connection to page size, you can save a substantial amount of money on your printing by designing for a somewhat smaller page width. A 7-3/8" page width instead of standard 8-3/8" page width means printer can buy 31" rolls of paper instead of 35" rolls. Your job will need about 10% less paper. Since paper is a large percentage of your printing cost, your savings on it can be momentous. Your freight and mailing costs should also be lessened.
| | Catalog Printing MethodsWritten by Maricon Williams
We cannot deny fact that catalog printing is now a soaring industry. Nowadays, catalogs are considered one of useful tools in advertising and marketing. It can be used to give information to customers and to show pictures of products that can be purchased. In some cases, catalogs will show services that can be offered by certain businesses as well. You can choose to print your own material catalog or be aided by a professional printing service. It is still best to use a professional printer if you are creating a large catalog with lots of pictures. However, you can still print catalogs at home if you have right equipments, including computer programs, paper, and a high-quality printer. Catalog printing is more difficult and lengthy in procedure compared to pamphlet or brochure printing. The reason to this is that it has many pages and each page must be designed to show different products, services, prices and company information. It can be a tedious process thus, it is still best to get hold of a professional printer rather than just experimenting on your own. Four color printing is mostly used by printing services and commercial printers. This is because this kind of printing generates most clear, vibrant and crisp color images. Examples of this kind of printing can be seen in magazines such as Time, People and National Geographic. There are several methods used in catalog printing. The first on is web press. A web press is an offset press that uses a roll of paper rather than sheets of paper. The use of a roll of paper allows quicker printing. There are two types of web presses heat-set and cold-set.
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