Success Promotions' Wizard of marketing has an alternative! Introducing Vacation Marketing!

Preparing for your vacation marketing begins with loading up your pockets, wallet, briefcase, swim bag, and suit case with business cards, flyers, samples, portfolio materials, magnets, pens, pencils, and anything else upon which you might have imprinted your business information. If your advertising budget allows for it, you can even have something special imprinted just for occasion.

Some ideas for special items you might prepare would include toy sail boats, kites, beach balls or pool towels for a beach trip. Incidentally, if anyone sells a kite that looks like a wizard with perhaps stars on tail, please email me! Walking sticks, canteens, t-shirts, water bottles would be appropriate for a mountain trip. Sunglasses, pencils, and notepads would be good for a trip to a metropolitan area.

For remainder of this article, I will cite examples specifically from my condo visit to islands off coast of South Carolina.

Leaving behind refrigerator magnets, pens, and pencils with Success Promotions logo as well as client logos are a fantastic way to have an advertising imprint impact upon visitors week after week. If someone likes a magnet or is interested enough in company that they take it home with them that is okay with me. Worse things could happen! Vacation facilities with kitchens are also great places to leave mugs, water bottles, etc. Not only is it great to have them remain at condominium where continuous visitors might see them, it also doesn't hurt to have them taken home as souvenirs by visitors from all over these United States and beyond.

Today most condos and many hotels equip their rooms with not only a television but also a VCR. You can leave behind a video showing process of weaving your baskets, firing your pottery, forming your soaps, or any other process that adds to intrinsic value of products you make available to consumers. The only problem with video tapes is that they are less likely to be seen by everyone.

Guerrilla Marketing is in effect use of wide and varied unconventional marketing tactics to achieve most conventional of business goals, which is profits. Back in day when Levinson coined philosophy, internet age hadn't arrived. And still, he developed hundreds of guerrilla marketing tactics that millions of successful businesses used to grow and prosper.

Now that internet age is moving beyond its infancy, and majority of homes have at least one PC with access to internet, guerrilla marketing is ready to come of age. The internet lends itself to guerrilla marketing because it makes optional so many low-cost, viral marketing alternatives.

By standards of a guerrilla, a successful business is one that is making a profit. Obviously, Amazon.com wouldn't have been considered successful by guerrillas even though they were growing by leaps and bounds.