Autoresponders return previously stored messages or sets of messages in response to any email sent to that autoresponder address. Almost all paid web hosts and many of free ones provide autoresponders as part of their hosting service.

When do you use autoresponders? Normally, they are used to follow up with a visitor who has made an inquiry. If a customer does not initially buy, you can utilize their email address to follow up later. It could lead to future business. The reason for following up with client is that you want to refresh their memory about having been to your place of business. Remind them that they viewed your products. You can use this opportunity to boast your product’s advantages. You could offer special discounts or other bonuses to entice them to purchase. Don’t give up easily just because they didn’t buy first time. This is your lead-in to a possible sale. Rather than approach each of these potential customers individually, an autoresponder does it for you. This saves you time, stress, and effort. It is done for you automatically.

There are several types of autoresponders. Each type has different capabilities. For this reason, they range from free to very expensive. It’s up to you to choose autoresponder that best fits your business needs.

Who cares, as long as they visit your site, right?

Wrong!

It is a fact that traffic, or number of people who visit your site, could make or break an online business. After all, we cannot sell our products if no one would get to know about them. The problem is, most webmasters would rather concentrate on generating more traffic by dabbling in countless marketing strategies instead of honing a particular one to perfection. The former is susceptible to new risks, while latter eliminates old problems for improved performance. Clearly, tweaking your site is way to go. And you could do this efficiently with aid of visitor tracking.

Visitor tracking has long been hailed as a science, and for good reasons! The accurate findings that visitor tracking can provide is key to creating a site that is both friendly to everyone who would grace its pages, and enticing to everyone so that they may try its features.

How is visitor tracking capable of all these, you might ask. Consider powerful deeds that visitor tracking is capable of:

* With visitor tracking, you would be able to know where your visitors are coming from. With this knowledge, you could make corresponding adjustments to your marketing campaign. Know what area to target, what kind of people to focus your attention on, and how to win their interest so that they would come to your site.