You HAVE to know how well your ads are doing. You cannot just cast thousands of them into wind and HOPE that maybe you will get odd result. You must know where is good for your offer, which ads pull best, etc. You need to test and test some more.
Indiscriminate free advertising will not generate sufficient results for amount of effort you'll put in. It will get some results, but you'll be working hard, not smart.
In order to not have to post ads 48 hours a day for 2 clicks in return, you must narrow it down by testing so that you can then spend your precious time concentrating on what works best.
So how do you test?
There's lots of methods, but let me show you how to make use of some of simplest online tracking tools for your URLs.
The first one I have been testing myself is free service from LinkCounter.com http://www.linkcounter.com
Go there and set up a FREE account. You paste your "real" links (the web addresses you want people to actually go to) into their system and they give you a "new" link that you would publish in your ads. How easy can it get?
You can set up as many as you like and keep adding to them, as you wish. You only need one account to track multiple links, ads, websites, offers, affiliate schemes, whatever.
Every day, they send you a report by email that tells you how many clicks you got on each of different links you set up.
Here's an example from my report:
Link Title: EACZ Bravenet Classifieds Link URL: pub21.bravenet.com/classified/show.asp?usernum= 1800611284&cpv=1 Link : http://www.linkcounter.com/go.php?linkid=69653 Date: Clicks 2000-12-11 2
I gave it title I wanted to see so that I could identify it. The Link URL: is real one (online classifieds) and Link: is one I publish, which is one that 2 real live people actually clicked on that day. (Impressive eh?)
I can see several benefits and uses for this:
=> If you have a very long URL, it saves it getting chopped in half in a newsletter or any other email message as original one in this example obviously would.
If it gets chopped, it won't be "clickable", which means to work someone would need to copy and paste it in bits into their browser. Yeah! You think so?
No-one bothers, because that takes too much effort. In reality, they will either click what comes in first half ending up at wrong place -- usually right place, but without your reference on, or more likely, they will just skip it altogether.