How to Get Traffic You Need (c) 2005 Jeremy M. Hoover http://hoovermarketing.info/
Traffic-generation is a hot topic for marketers. In particular, “free traffic” seems to be desire of most. But many sources of “free” traffic are not really free—they take your time, which can often be more valuable than spending a few dollars on your marketing.
The best idea is to combine better sources of free traffic with some paid advertising. I propose three methods that will boost your traffic. If you remain dedicated to these three methods of advertising, you will get all traffic you need. These sources are: 1) Writing and distributing articles; 2) Contributing to forums; and 3) Writing and buying ezine ads.
1. Writing and distributing articles
This is my favourite way of driving traffic to my sites. Articles have ability to become viral, and that can be a huge plus for you, and a great reason to write articles. Focus on creating a 300 word article related to theme of your site or business. Include a resource box at end of your article that features a link back to your site. Then, distribute your article to article distribution sites (like EzineArticles.com) and email groups (like http://groups.yahoo.com/group/business_articles). You will see traffic from this method.
2. Contributing to forums
The key word here is “contributing.” Recently, too many good forums have been besieged by “marketers” posting ads. This is considered to be forum spam, and is not in good taste. Instead, visit forums, read posts, and when you have a good, well-thought-out question or reply, post it to forum. This type of question or reply allows you to build credibility in that forum, and will earn interest in your business from other readers. Most forums allow you to post a link at end of your post, or in a signature file, and you can promote your business there. As you build credibility, you will build traffic.