The media and public love certain kinds of personalities. Although few of us really have those personalities, all of us can cultivate public image that we have one of them.
This can make you a favorite of public and a darling of media. I don't have to tell you how good that can be for your sales.
Here are some examples of personality types public jumps for:
The Expert People Can Talk To. Everyone wants to have their problems solved by an expert. Write articles, get interviewed on talk radio, put your expert tips on your site. Then invite everyone to call your expert line or send an email.
The Techno Whiz Kid. Everyone knows computers and techno gadgets can make life easier and earn lots of money. Yet most of us are still a bit befuddled by computers and know little about how most technology works. If electronics, programming, or even using technology is one of your strengths, stress it to media and public.
The Pioneer. If you are first to do something, make sure you publicize it.
Your personality can have a lot to do with how much you sell, but your profession can as well. Consider this- most teachers have an incredible network of people they know in all walks of life and business. When you spend a semester working with same 30 people each week, you get to know all about them and industries they work in.
Many people who teach find experience enriches their business. Some find a consulting business automatically grows out of it.
Teaching a class is a fine way to become known throughout community for your knowledge and skill.
Most colleges and universities hire part-time teachers. You can teach an evening class about almost any subject. Many times only requirement for teaching a community enrichment course is you have experience in subject you are teaching.