Marketing: Use Offline Promotion to build your Online Business

Use Offline Promotion to build your Online Business

Written by Paul Forcey

Many people miss out on some very valuable promotion opportunities by confining themselves to marketing their business online. If you run a business that is confined to one country or area then offline marketing is a must.

Some of repparttar ideas below may be obvious to you but if you overlook just one idea then you are losing business.

Business cards- yes it may be an obvious one but many people overlook it. Every person you meet is a potential client or at least visitor to your site. There are many places to get business cards printed both online and in your local high street or mall.

Printed Balloons- Everyone loves balloons, young and old alike, get a thousand printed up with your web site address on, give them out at party’s, send them as gifts in with your packages, put them on your car if you want to.

Vinyl Decal /Magnetic Signs– get a vinyl decal printed up with your website name on and put it in your rear car window. Everyone who is behind you in repparttar 149583 traffic jam will see it. Ask your family if they will put one in their car for you.

T-Shirts- How many people see your T-shirt while you are out walking in your local shopping centre or even at work? Everyone likes a free T-Shirt so get a few made up and give them away as prizes for a competition on your site. Give them to friends and family (especially members who are in repparttar 149584 age group that you want to attract). If your t-shirts look good you can even offer them for sale on your site and possibly they will pay for themselves.

How to Turn Your Promotional Products Expense Into a Profit Center

Written by Raynay Valles

If you use promtional products you probably already know repparttar

power of giving away freebies. You may use them to thank current customers, or to give incentives to potential customers.

When most people think about promotional products, they tend to think pens, keychains, t-shirts, mugs, caps, etc.

Did you know there are products that put pens, mugs and keychains to shame? They can cost less and bring measurable profits. Sometimes, these profit-producing promotional items may even be free.

How can this be?

Instead of ordinary promotional products, think "infopromotional products". An infopromotional product is an information product that you use as a promotional item.

What can you use as a infopromotional item? You can give away -tips sheets -articles -special reports -audios -videos -books -ebooks -teleseminars

Now you could spend time creating your own information product - but I'm not suggesting that. That takes time and money.

Consider joint venturing with an expert whose advice your customers would find valuable. The expert can give you a special educational item that you give to your customers. Let's say it's a tips sheet. At repparttar 149546 end of repparttar 149547 tips sheet, there's an offer for repparttar 149548 expert's books, tape set or seminars. The customer can only get repparttar 149549 special offer by mentioning your name or special code.

Where can you find experts? You can find them in your city or search for them online. Think about what your customers might appreciate and look for experts in those fields.

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