Underselling - The Secret Bonus

Written by Ian Tragen

So you've got a product and you want to sell it to people viarepparttar internet. Joinrepparttar 127419 club. Everyone wants to sell stuff viarepparttar 127420 internet and many do, but how many ofrepparttar 127421 customers are truly happy with their purchases? The internet makes it easy for internet users to communicate with other internet users. It also make it easy for your customers to come back to you regardless of they are inrepparttar 127422 world.

The key to good marketing is customer satisfaction. What happens if you buy a product and you find out that it isn't as good as you thought it would be? You are one unhappy customer, you are hardly likely to tell your friends that it was a good thing to buy, you're unlikely to buy again from that supplier and you may even returnrepparttar 127423 product for a refund. But what happens ifrepparttar 127424 product actually turns out to be better than you thought it would be? You're unlikely to go asking for a refund, you're more likely to buy again from that supplier and you might tell your friends that it was a good purchase. If you market your products viarepparttar 127425 internet, word-of-mouth recommendations are your 'bridge' to potential customers inrepparttar 127426 non-internet world.

Underselling is a tricky tightrope to walk. Of course you need to tell your prospective customers aboutrepparttar 127427 benefits of your product to arouse their interest inrepparttar 127428 product inrepparttar 127429 first place. If you're not going to tell prospective customers about certain features of your product you need to decide carefully what those features will be. The mere mention ofrepparttar 127430 extra supercool whatdyacallit might be enough to grabrepparttar 127431 prospects attention, and yes, you may lose a few potential sales by not mentioning it inrepparttar 127432 first place, but this is your ace card. Do you really want to throw it in so soon? The unmentioned feature(s) might be subtle likerepparttar 127433 overall design quality or an extraordinarily good after-sales service, or it might be something that adds a whole new functionality torepparttar 127434 product, a kind of secret bonus.

Why No One Buys From Your Site!

Written by Mose Ross

Like most online entrepreneurs,repparttar main reason you created your web site is so you can make some money online.

And like most online entrepreneurs, you probably know how depressing it can be to have spent your life savings on your site or products & have no one buy from your site.

But how do you get someone to buy from your site? There are many answers to this question, but let's discussrepparttar 127418 top three: merchant account,repparttar 127419 right products & a web site!

Well everyone knows in order to make sales online, you need a merchant account, without it you won't make a single sale!

But what most online entrepreneurs fail to realize is that 30% of online consumers still prefer to use checks online. I don't know about you, but 30% is a lot to me. Make sure you accept both credit cards & checks! Next arerepparttar 127420 right products.

Most Internet marketing programs today, instruct you how to market your products & make sales. Whatrepparttar 127421 programs fails to tell you are which products will sell online. To determine if your product(s) will sell online, ask yourself these three questions:

1. Does it fill a need or solve a problem? 2. Does it have worldwide appeal? You are onrepparttar 127422 net! 3. Is it available atrepparttar 127423 store? If it is, is it cheaper?

If you can't answer yes torepparttar 127424 above questions, you need to find yourself another product because it will not sell online. Now let's discuss your web site.

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