Your URL (www) should be everywhere and more. I know many of you are going to think this is common sense, but how many of these are you using? Your web address should be on every piece of anything your business does, period. Your customers can come from anywhere, at anytime. Yep,
airport at 3:32 a.m., or how about
car behind you?
Below is a list of some of
obvious and
not so obvious places you should be advertising your website. Some of them cost you nothing, most of them cost you very little. Do you want more customers than your competitors? Then put yourself 'out there' - more than your competition! You'll be surprised at how much traffic you can directly generate.
Hopefully you are using all of this first set...
* Invoices - Make sure, or get it on your next re-order.
* Statements - Another one, get it printed!
* Business Cards - Every card should have
website address and appropriate e-mail address. Letterhead - Right after your address should be your web address.
* Envelopes - This all goes to Branding effectively and getting people to your site.
* Company Vehicles - Often overlooked, but I thought I would add it here... don't forget these!
* Corrugate Products - Each and every package or product you ship should have your web address either stamped on it (cheap) or printed on
next run.
* Everything you publish with your company name should also carry your URL. Your Holiday cards for example...