When Executive Summary precedes business plan, its length should be short, typically only one to two pages and certainly no longer than three pages. This is because Executive Summary is not meant to tell whole story of business opportunity. Rather, summary must simply stimulate and motivate investor to learn more about company in body of plan.

The second type of Executive Summary is a stand-alone document. That is, it is given, by itself, to investors for their initial review. If interested, investor will then request full business plan. A stand-alone Executive Summary is often used to limit flow of information. That is, if an investor is not interested in general opportunity that your summary presents, you don’t want to reveal to them intimate details of your plan.

Why is that? My answer is simply, many people get into internet business, without any planning at all. They just jump into it and hope that after placing a few free ads here and there they will eventually start earning that most coverted six figure monthly or even better yearly income.

For example, let's say you decided to drive from New York to Los Angelos for first time ever, without a road map.

How many times do you think, you will get lost?

How many times do you think, you will become frustuated?

Definetely more times, than if you had a map to guide you to take right routes, at exactely right time.

That is exactely why it is very important, you set a simple plan to follow inorder for you to achieve success you dream of with your own internet business.

Here's a simple 5 step plan, I set for myself...

1) Build your list -------------------

No matter what you sell, you should always build your own opt in list, right from get go, this is your most

- Give away something free (report ebook etc) - Promote an affiliate program through your own page for example my webiste http://AmazingCashStrategies.com

2) Have your own product to sell --------------------------------