1. What’s new? 2. Who cares?

The first point is obvious. If something isn’t new, then it can’t be news. Most folks understand this instinctively.

It is second point that most people have trouble understanding. It isn’t enough for your item to be new. To qualify as news, your story must appeal to a broad audience. It must have significance for other people, and lot of them.

For example, consider Taliban, former rulers of Afghanistan.

Before Sept. 11, 2001, attacks on World Trade Center and Pentagon, few news media paid any attention whatsoever to Taliban. After Sept. 11 and through fall of Afghan regime, media couldn’t get enough stories about Taliban.

What changed to make this happen? It wasn’t Taliban. What changed were media’s attitudes toward Taliban:

Pay-per-click search engines are one of most highly recommended ways to get immediate traffic to your site. However, there are times when eBusiness owners – particularly newbies – don’t have cash needed to continuously run pay-per-click traffic campaigns.

I have discovered a little known traffic generating technique that could seriously result in more profits in your pocket with extremely little effort on your part. In fact, you’re not going to believe how easy this really is.

If you’re serious about your Internet business then you must be using a truckload of products and services on a regular basis. The $60,000.00 question is - Do you spend time giving testimonials for many products and services you use in your day to day life? If not, then you could be missing out on an incredible stream of no cost traffic to your site on a regular basis.

Writing testimonials is a relatively easy task. Just write one as if you were simply sending a short note of appreciation to someone you know.

EXAMPLE:

“I’ve been a member of Profits Vault Monthly for past year and I have increased my profits streams by 300% in seven months I’ve been promoting these products. Not only that, but I continue to enjoy $200.00 profit a month on my products already in circulation. I would highly recommend Profits Vault Monthly to anyone.” Karin Manning http://www.reprintrights4u.com/profitsvaultmonthly.com.

TIP: You don’t have to link people to your main website. You can link to anything you like – an affiliate program, a free report, a fr** download, just about anything you like…this is your chance to have your say.

Don’t be embarrassed to say that you’re not earning $100,000.00 a year with one product. There are thousands of people online who are happy to earn a few hundred dollars a month to help cover their car payments and house payments so don’t think your testimonial won’t be featured if it doesn’t include six figure digits. In this instance I believe credibility is far more important than inflated dollar figures.

If you find a particular product or service helpful, then give a testimonial about it to website you purchased it from. Include your full name and url and you’re in business. Now of course this is no guarantee that your testimonial will be spotlighted on website, however, more credible and specific your testimonial is higher your chances.